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Media Planning Executive

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Influx Search

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Location:
United Kingdom , London

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Category:
Media

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Contract Type:
Not provided

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Salary:

30000.00 - 33000.00 GBP / Year
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Job Description:

This role is responsible for both planning and the operational delivery and implementation of promotional TV activities for an allocated channel/s driving marketing outcomes.

Job Responsibility:

  • Work within a team of dedicated TV Media Planners, responsible for the operational delivery and implementation of promotional activities across ITV’s suite of linear channels
  • Create bespoke Owned TV media plans for a broad range of ITV content - from Entertainment, Factual, Sport to Drama
  • Work alongside other marketing, media and creative teams acting as the TV media expert offering advice, learnings and ideas to drive performance and innovation
  • Liaise with creative teams to help manage the delivery of marketing assets
  • Monitor performance and feedback learnings back to the wider campaign media team to paint an ongoing picture of what activity is performing best, to drive optimisation across all TV activity
  • Manage day to day queries from stakeholders around the business (Marketing/Media/Creative/Programme Strategy/Broadcast Ops/Commercial)
  • Assist the DTC (Direct to Consumer) Manager with the daily execution and administration of commercial TV and VOD campaigns for key accounts, including ITV Win and ITVX Premium
  • Analyse monthly campaign performance to inform and create quarterly Post-Campaign Analyses (PCAs) across all DTC accounts, utilizing tools like Techedge/K2 and Adalyser
  • Manage the preparation of booking forms, capturing all essential campaign information such as budget, durations, and channel mix
  • Oversee the administration of copy rotation instructions to the Traffic team
  • Manage DTC campaign bookings by collaborating with key stakeholders, including Commercial Operations, Traffic teams, Marketing, and Creative, to ensure campaigns go live and launch successfully
  • Be responsible for factual accuracy for visual on screen presentation and continuity scripts
  • Creative Make-list administration via Citrix (in house system)

Requirements:

  • Solid experience in a TV media planning role within a broadcast or media agency environment
  • Proven ability to analyse campaign performance and produce comprehensive post-campaign analysis (PCAs)
  • A strong understanding of how to use BARB Techedge/K2, along with a firm grasp of the tool's capabilities
  • Good at understanding and interpreting data to aid decision making
  • An ability to define and deliver media plans for marketing, working towards clear outcomes and KPIs
  • Strong understanding and curiosity towards TV media planning and a drive to improve effectiveness and campaign performance
  • Confident communication and stakeholder management skills
  • Understanding the process of buying Commercial TV/VOD Inventory

Nice to have:

  • Experience working in a fast paced and dynamic environment
  • Flexible and able to adapt to changing circumstances
  • A can-do, collaborative, get-things-done approach
  • An interest and passion for media/TV/broadcast
  • Organised and able to work under pressure and to tight deadlines
What we offer:
  • Flexible working with a range of options
  • Generous holiday allowance, plus you can buy more
  • Annual bonus opportunity
  • Competitive pension contribution
  • Save as you earn - with an opportunity to buy ITV shares
  • Wellbeing and volunteering days plus a wide range of opportunities to help you live a balanced and healthy life

Additional Information:

Job Posted:
January 06, 2026

Expiration:
January 19, 2026

Employment Type:
Fulltime
Work Type:
Hybrid work
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