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Media Planning Director

United Kingdom, Manchester · Job Posted April 27, 2026
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Job Description

The Media Planning Director is the bridge between big-picture strategy and real-world results. You will translate strategic thinking into integrated, outcome-led investment plans that help our clients grow. By connecting high-level direction with practical, performance-driven budget allocation, you ensure every pound spent is commercially robust and grounded in marketing effectiveness.

Job Responsibility

  • Strategic Translation: You turn complex strategic thinking and business objectives into clear, structured, and compelling investment narratives that stakeholders—from marketing teams to C-Suite and private equity—can get behind
  • Commercial Growth: You drive successful new business wins and organic growth by creating investment plans that are persuasive, measurement-informed, and grounded in audience insight
  • Effectiveness Leadership: You ensure marketing effectiveness isn't an afterthought by embedding measurement frameworks and incrementality testing into the heart of every plan
  • Market Advantage: You unlock competitive edges for our clients by building deep relationships with 'Alpha Partners' to access early innovations, new formats, and smarter trading dynamics
  • Collective Excellence: You raise the bar for the entire agency by developing best-practice templates and coaching others to pitch investment plans to an elite standard

Requirements

  • Demonstrate and be committed to growing the Open Partners mindset
  • Live our values: Smarter: Aim high, train hard, embrace next
  • Faster: Learn fast, adapt fast, act fast
  • Better: Think, say and do what’s best

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