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Robert Half Logo Robert Half · -

Media Buyer

United States, New York Employment contract, Contract work · Job Posted April 27, 2026
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Job Description

We are looking for an experienced Media Buyer to join our team in New York, New York. In this Contract to permanent position, you will manage and optimize media campaigns across multiple platforms, driving effective strategies that align with business objectives. The role requires a strong understanding of digital media planning, programmatic buying, and expertise in leveraging advertising tools to maximize results.

Job Responsibility

  • Develop and execute comprehensive media buying strategies tailored to campaign objectives
  • Monitor and optimize media performance to ensure maximum return on investment
  • Collaborate with internal teams to align media plans with overall marketing strategies
  • Manage programmatic buying processes, ensuring efficiency and accuracy
  • Utilize digital platforms such as Facebook Ads to create and manage targeted campaigns
  • Conduct market research to identify trends and opportunities within the media landscape
  • Work closely with media agencies to negotiate contracts and secure favorable terms
  • Prepare detailed reports on campaign performance, providing actionable insights
  • Stay updated on industry developments and emerging media technologies to enhance strategies

Requirements

  • Proven experience in media buying and digital media planning
  • Strong knowledge of programmatic buying and advertising platforms
  • Expertise in managing campaigns on platforms like Facebook Ads
  • Familiarity with tools and technologies used in digital media operations
  • Ability to analyze performance data and translate insights into actionable strategies
  • Exceptional communication and negotiation skills for agency and vendor management
  • Solid understanding of market research and audience targeting methods
  • Proficiency in preparing detailed performance reports and recommendations

What we offer

  • medical, vision, dental, and life and disability insurance
  • company 401(k) plan
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