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Midwest Communications, Inc in Lansing, MI is seeking a proven Media & Advertising Sales Consultant to drive revenue growth across one of the most dominant audio and digital media portfolios in Central Michigan. As our Media & Advertising Consultant, you will create advertising solutions that leverage radio, digital, and event marketing assets to help clients achieve their marketing goals. Radio stations: WJXQ-FM, WLMI-FM, WQTX-FM, WWDK-FM
Job Responsibility
Prospect, develop, and maintain a strong pipeline of new business through cold calling, networking, and community engagement
Build and nurture long-term relationships with clients by understanding their business objectives and marketing needs
Create and present customized advertising proposals across radio, digital, streaming, social, and promotional platforms
Meet and exceed monthly, quarterly, and annual sales revenue goals
Collaborate with internal teams (programming, promotions, digital, and production) to execute successful campaigns
Maintain accurate records of client interactions, proposals, and sales activity in CRM systems
Stay informed on industry trends, market conditions, and competitor offerings
Provide ongoing campaign performance updates and recommendations to clients
Represent the station at community and networking events to enhance brand visibility
Requirements
Be a high-achieving sales leader with a track record of developing revenue
Have excellent communication, presentation, and relationship-building skills
Be self-motivated with the ability to work independently
Have a valid Michigan Driver License and an acceptable Motor Vehicle Record Check