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Universal Ads is seeking a Measurement Science Lead to help scale and operationalize how we measure advertiser impact. This role will support incrementality studies, trial first-party measurement solutions in pilot stages, and conduct deep campaign analytics to inform product and revenue strategy. This is a hands-on, data-driven role for someone with 3–6 years of experience in advertising measurement who is comfortable operating in a fast-moving, cross-functional environment. This role will serve as a lead external Measurement Science voice and resource for translating methodologies, results/insights, and recommendations for Sales and clients.
Job Responsibility:
Support design and execution of geo-based and quasi-experimental studies
Evaluate test power, holdout allocation, duration, and spend structure
Partner with third-party measurement vendors to ensure methodological rigor
Translate results into clear business implications
Trial and evaluate first-party measurement solutions in early-stage pilots
Stress-test methodology, validate outputs, and identify data gaps
Partner with Product and Engineering to refine exposure logging, reporting APIs, and measurement infrastructure
Provide structured recommendations prior to broader rollout
Conduct deep dives into creatives, audience delivery, pacing, frequency, reach curves, CPMs, and performance drivers
Identify trends across categories, spend tiers, dimensions, and markets
Enhance internal benchmarks and norms
Surface actionable insights that inform optimization and product improvements
Partner with Sales to scope defensible measurement plans and align on realistic performance expectations
Collaborate with Product to prioritize measurement roadmap initiatives
Support PMM / Marketing with data-backed case studies and performance narratives
Requirements:
3–6 years of experience in advertising measurement
Bachelor's Degree
7-10 Years Relevant Work Experience
Data Analysis Tools
Measurement Technologies
Campaign Measurement
Measurement Science
Python (Programming Language)
Experimental Research Design
Stakeholder Influence
What we offer:
Medical, prescription, vision, and dental insurance
401(k) savings plan with dollar-for-dollar matching up to the first 6% of your pay
Paid time off including eight observed company holidays and flex time
Exclusive perks + discounts, including tuition assistance, commuter benefits and more