MarTech Product Sr. Analyst - Digital Communication Platforms, CVS Health

CVS Health

Location:
United States

Category:
IT - Software Development

Contract Type:
Not provided

Salary:

64890.00 - 173040.00 USD / Year

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Job Description:

At CVS Health, we’re building a world of health around every consumer and surrounding ourselves with dedicated colleagues who are passionate about transforming health care. As the nation’s leading health solutions company, we reach millions of Americans through our local presence, digital channels and more than 300,000 purpose-driven colleagues – caring for people where, when and how they choose in a way that is uniquely more connected, more convenient and more compassionate. And we do it all with heart, each and every day.

Job Responsibility:

Support implementation, maintenance, and optimization of our digital communication platforms used for outbound messaging across the organization
Collaborate with cross-functional teams including Marketing, Operations, Engineering, Architecture and Analytics
Define user stories and prioritize the team backlog
Streamline the execution of team priorities while maintaining the conceptual and technical integrity of the features/components for the team

Requirements:

2+ years required experience in Marketing, Product, Business, Consulting, or IT
1+ years of experience enabling, administrating, or deploying marketing communications platforms for large scale cross channel communications (Salesforce Marketing Cloud preferred
may include experience with Braze, Adobe Campaign, InfoBip, Marketo, Oracle Eloqua, Oracle Responsys, IBM Watson, etc.)
1+ years of experience enabling technical solutions for marketing-related functions, including channel acquisition, preferences and consent management, customer retention, or cross channel personalization

Nice to have:

Familiarity with campaign management or marketing orchestration platforms
Experience managing multiple simultaneous projects from concept to completion under tight deadlines
Familiarity with Agile processes, such as scrum, Kanban, and/or the Scaled Agile Framework (SAFe)
Strong critical thinker who makes balanced, insightful decisions using solutions-based thinking in problem solving, asking probing questions and looking for underlying issues
Ability to effectively work on teams within a highly collaborative environment
Excellent verbal and written communication skills for technical and non-technical audiences of various levels in the organization (e.g. executive, management, individual contributors)
Ability to maintain working relationships with all levels of the organization
Ability to multi-task and manage several priorities across various lines of business at a given time with a strong knack for project management
Detail orientated with an ability to keep up-to-date and thorough documentation on a regular basis, including meeting notes, PowerPoint decks, project status documentation, etc.

What we offer:

Affordable medical plan options
401(k) plan (including matching company contributions)
Employee stock purchase plan
No-cost programs for all colleagues including wellness screenings, tobacco cessation and weight management programs, confidential counseling and financial coaching
Paid time off
Flexible work schedules
Family leave
Dependent care resources
Colleague assistance programs
Tuition assistance
Retiree medical access

Additional Information:

Job Posted:
July 24, 2025

Expiration:
August 29, 2025

Employment Type:

Fulltime

Work Type:

Remote work

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MarTech Product Sr. Analyst - Digital Communication Platforms