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This is the role for someone who genuinely loves the intersection of marketing and technology — and can hold both the strategic view and the operational detail at the same time. As MarTech Lead (Strategy & Operations), you'll own the global MarTech roadmap for Flight Centre Travel Group's Corporate brands, spanning FCM and Corporate Traveller. That means auditing what we have, identifying what's underperforming or redundant, defining integration requirements, managing vendors, and making sure the tools we invest in actually move commercial needles — CPL, MQL quality, attribution accuracy, conversion velocity. This is a senior individual contributor role. You're not managing a team, but you are managing accountability. You'll work cross-functionally with Brand, Growth, Lifecycle, Data, Sales, and senior leadership — including the CMO. You'll need to influence without authority and communicate technical complexity in ways that make sense to non-technical stakeholders.
Job Responsibility
Own the global MarTech roadmap across FCTG Corporate brands
Run quarterly and annual stack audits covering performance, utilisation, redundancy, and ROI
Identify optimisation opportunities across marketing automation, CRM integrations, analytics, CRO, paid media, and reporting platforms
Keep the stack aligned with global B2B marketing strategy and commercial objectives
Define integration requirements across marketing, sales, analytics, and data platforms
Develop and prioritise the MarTech integration roadmap in partnership with the Data team
Translate marketing requirements into clear business and technical briefs
Validate integration outputs for data accuracy, attribution integrity, and lifecycle tracking
Lead post-integration performance reviews to assess actual business impact
Own vendor evaluation, procurement support, and contract renewal processes across the stack
Run cost-benefit and ROI modelling for new tools and renewal decisions
Identify consolidation opportunities and reduce tool duplication across regions and brands