CrawlJobs Logo

Marketing Technology Specialist

ARIAD

Location Icon

Location:
Belgium, Antwerp

Category Icon
Category:
IT - Administration

Job Type Icon

Contract Type:
Employment contract

Salary Icon

Salary:

Not provided

Job Description:

Our client is a leading company in the educational tech industry seeking a talented and motivated Marketing Technology Specialist. In this role, you’ll sit at the intersection of marketing, data and technology—owning the MarTech landscape (CRM, marketing automation, analytics) and enabling integrated, privacy-aware data flows that make campaigns smarter, insights clearer and customer journeys more personal. You’ll be part of the Marketing & Communication team, partnering daily with marketers, data specialists and IT to translate business needs into scalable solutions and robust integrations (e.g., CRM, CMS, email, websites and learning platforms). If you’re excited to shape how a modern EdTech brand connects with educators and learners, we encourage you to apply for this opportunity!

Job Responsibility:

  • Manage and optimise the marketing technology landscape (CRM, Marketing Cloud/automation, analytics, tagging, consent)
  • Translate marketing requirements into scalable workflows, data models and integrations that improve targeting and measurement
  • Collaborate with marketing, data and IT teams to integrate systems (e.g., Salesforce, Contentful, email tools, websites and learning platforms)
  • Safeguard data quality, audience segmentation and reporting across channels
  • maintain clear documentation and governance
  • Implement tracking & analytics (e.g., GTM, event schemas) and deliver actionable dashboards for campaign and journey optimisation
  • Monitor MarTech trends
  • pilot new tools and propose innovations that enhance customer experience and operational efficiency
  • Support personalisation initiatives and experimentation (A/B testing) across key journeys

Requirements:

  • Ambition to further develop your career in MarTech within the EdTech/education domain
  • 3+ years of experience in a MarTech or digital marketing function
  • Bachelor’s/Master’s in Marketing, Communication or Business—or equivalent experience
  • Hands-on with tools such as Salesforce, Marketing Cloud, Contentful, Google Tag Manager, Mixpanel, FormAssembly, and Monday (or similar)
  • Understanding of data flows and APIs
  • experience with data integrations between platforms
  • Ability to collaborate with both marketers and developers/IT—clear, audience-appropriate communication
  • Analytical mindset and a practical, hands-on approach
  • comfortable balancing speed with quality

Nice to have:

Affinity with the education sector is a plus

What we offer:
  • You will have the opportunity to work with a dynamic, ambitious, fun, skilled team, and be a key player in driving fantastic customer experience
  • Personalized follow-up & honest feedback guided by our Digital Talent Managers
  • Access to leading A-brands in Europe such as Samsung, ING Bank, Carrefour, L'Oreal, Decathlon and many others

Additional Information:

Job Posted:
December 20, 2025

Employment Type:
Fulltime
Work Type:
Hybrid work
Job Link Share:

Looking for more opportunities? Search for other job offers that match your skills and interests.

Briefcase Icon

Similar Jobs for Marketing Technology Specialist

Mid-Senior Marketing Technology Implementation Specialist

FinXL IT Professional Services is an innovative Australian owned company providi...
Location
Location
Australia , Melbourne CBD
Salary
Salary:
Not provided
finxl.com.au Logo
FinXL
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 6 to 10 years of experience in Marketing Technology implementation
  • Deep proficiency in Adobe Analytics and Adobe Target
  • Expertise in Tag Management System (TMS) and Customer Data Platform (CDP) tools, specifically: Tiium (Tealium IQ, Tealium Event Stream) and Insignen (Ensighten Manage, Ensighten One, Ensighten APIs)
  • Experience in Adtech implementation and management
  • 5+ years in Application Development, Digital Marketing, or an associated field
  • Proficiency in JavaScript and SQL
  • Experience with a programming language such as JAVA, Objective C, or Python
  • Experience with build management tools, including continuous integration and delivery practices (Gradle, Jenkins)
  • Experience with continuous test automation tooling (Perfecto, Applitools)
  • Knowledge of release and configuration management practices (tagging/branching strategies)
Job Responsibility
Job Responsibility
  • Provide technical leadership for the ongoing implementation, management, and strategic design of the client's Marketing Technology
  • Serve as the primary resource for creating detailed tech specifications (approximately 75% of the role) to configure websites for effective analytics data retrieval
  • Implement media tags, set up Ensighten rules, and manage production deployment for new marketing campaigns
  • Work closely with solution designers, business analysts, product owners, and other engineering teams within an agile delivery environment
  • Demonstrate the capacity for frequent context switching and simultaneous work on different project features
  • Apply proven end-to-end consulting and solution design skills to new problems and implementations
  • Fulltime
Read More
Arrow Right
New

Marketing Automation Specialist

This role will be responsible for supporting the execution and optimization of e...
Location
Location
United States
Salary
Salary:
Not provided
zionandzion.com Logo
Zion & Zion
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor’s degree in Business, Marketing, Advertising, Communications, or a related field (preferred)
  • Desire to learn and use marketing automation technology (Salesforce Marketing Cloud, Pardot, Marketo, Hubspot, etc.)
  • Extremely strong collaboration skills – with experience working across other Marketing teams, Client Success, Sales, UX, Product, and Data Science
  • Experience with email marketing (preferred, but not mandatory)
  • Proficiency in HTML (preferred, but not mandatory)
  • Proficiency in SQL (preferred, but not mandatory)
  • Highly organized and self-motivated with a sense of urgency
  • Strong independent project management skills
  • Experience working across multiple industries (preferred, but not mandatory)
Job Responsibility
Job Responsibility
  • Develop Marketing Automation strategies for key agency clients
  • Coordinate with Zion & Zion subject matter experts and clients on specific campaign details
  • Build, test, and approve email campaigns using WYSIWYG templated email editors
  • Assist Marketing Automation strategist and Account Manager with related on-going tasks
  • Understand and evaluate campaign metrics and distribute campaign performance to the marketing team with proven ability to define and act upon data-driven insights
  • Plan and perform A/B testing to define and execute enhancements to productivity, conversion rates, programs/campaign ROI, and sales growth
  • Troubleshoot and provide solutions to technical errors and technology misconfiguration
  • Research, test and apply best practices to improve marketing automation performance
  • Author early-stage use-case requirements
Read More
Arrow Right

Ad Operations & Technology Specialist

Use marketing skills and technologies to develop and implement a web or interact...
Location
Location
United States , Boston
Salary
Salary:
78700.00 - 181200.00 USD / Year
https://www.hpe.com/ Logo
Hewlett Packard Enterprise
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • BA or BS degree in Communications, Marketing or Computer Science
  • expertise and knowledge in the online space (web, email, search, database marketing, chat marketing, podcasting, blogging, privacy, e-business, etc), including trends and technologies
  • 5+ years of experience in interactive marketing or customer experience/user interface
  • solid writing and editing for the web - some peer or manager edits typically needed
  • solid web analytical skills (measurement, ROI, forecasting)
  • organization and program management skills
  • ability to link interactive plans and activities to business results
  • solid knowledge and understanding of interactive media, tools and technologies (all channels and pricing models)
  • solid knowledge of Internet principles and web site production
  • solid knowledge of direct marketing and CRM
Job Responsibility
Job Responsibility
  • plan, execute and measure web or interactive marketing programs and technologies to reach online customers or internal audiences
  • plan, execute and measure the online customer experience strategy and roadmap for a business or country
  • develop and drive editorial strategies and content for online properties, landing pages or websites
  • provide internet consultancy to recommend best-fit solution, including look and feel, navigation experience, information architecture, to meet marketing or business objective
  • establish, track and measure business group or country measurements of success such as web traffic, revenue and leads generated, TCE
  • manage and direct assigned agencies or contractors as needed
  • manage program budgets as assigned
What we offer
What we offer
  • comprehensive suite of benefits that supports physical, financial and emotional wellbeing
  • specific programs catered to helping you reach any career goals
  • unconditional inclusion in the workplace
  • Fulltime
Read More
Arrow Right

Field Marketing Specialist

The Field Marketing Specialist will focus on building and shaping the brand perc...
Location
Location
United States of America , Tempe
Salary
Salary:
Not provided
https://www.circlek.com Logo
Circle K
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor's degree in communications, marketing, or related field preferred
  • Other job-related experience and education combinations that meet the requirements may be substituted
  • 2+ years of professional work experience in field marketing within a retail environment is preferred
  • Experience with media relations/PR campaigns and social media is preferred
  • Must be proficient in Microsoft Office Suite (Word/Excel/PowerPoint) and Adobe Creative Suite (Photoshop/InDesign/Illustrator)
  • Well-developed verbal and written communication skills with the ability to present ideas and information clearly
  • Customer or client service experience
  • Customer focused: Identifies and understands customer needs and puts them first in all activities and efforts
  • Effective project management skills, strategic thinking, and problem-solving abilities
  • Creative thinker who has proficient design and organizational skills
Job Responsibility
Job Responsibility
  • Build and shape the brand perception within existing, emerging, and new markets
  • Work with cross-functional teams to execute strategic marketing programs or partnerships
  • Be the primary intake for field marketing requests
  • Maintain plans and timelines and track performance metrics for multi-track projects and programs for regions and the brand
  • Assist the operations field team in identifying potential opportunities to increase sales at locations and within local communities
  • Work with store managers and district managers to seek partnerships and business-to-business opportunities to increase brand awareness and sales
  • Assist project managers with coordinating all creative needs including local store marketing, print, direct mail, outdoor, and digital media
  • Work closely with Operations teams to aid in-store performance planning
  • Assist the Marketing Director in vendor sourcing and negotiating
  • Assist with grand opening event planning and timelines, and help with local execution
What we offer
What we offer
  • Exposure to strategic marketing programs
  • Opportunities to work with cross-functional teams
  • Travel opportunities, up to 50% field work
  • Fulltime
Read More
Arrow Right

Digital Marketing Specialist

Join our energetic team as we propel our digital presence forward! We're on the ...
Location
Location
Netherlands , Arnhem
Salary
Salary:
Not provided
innovamarketinsights.com Logo
Innova Market Insights
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Individuals interested in learning more about interactive media or technology in marketing, especially online advertising
  • Candidates familiar with MS Office, particularly those who can create PowerPoint presentations and manage Excel data
  • Detail-oriented individuals with a strong desire to learn and grow
  • Those looking to join a team full of positive energy and a proactive attitude towards new challenges
  • Curious and detail-focused individuals who are enthusiastic about gaining new experiences
  • At least 1 year of experience in a media house or interactive agency is a plus, especially in content marketing
  • Educational background in marketing or digital marketing
  • Fluency in English - Polish language skills are a plus
Job Responsibility
Job Responsibility
  • Campaign Management: Gain experience assisting in the development and management of digital advertising campaigns across platforms like Google Ads, Bing Ads, LinkedIn Ads, Facebook Ads, and more
  • SEO Strategy Development: Learn to develop and implement effective SEO strategies that enhance organic search rankings through keyword research, backlink strategies, and on-page optimizations
  • LLM SEO & AI-driven Search: Explore how large language models (LLMs) and AI reshape SEO, including AI-powered search algorithms, semantic search, and content generation for improved discoverability
  • GEO Targeting & Personalization: Learn to apply geographic targeting and AI-based personalization to deliver more relevant ads, content, and campaigns to users across different regions
  • Content Optimization: Collaborate with content creators to ensure all website content is optimized for both search engines and user engagement
  • Website Management: Support other team members in daily website operations, including updates, design modifications, and functionality enhancements
  • Analytics and Reporting: Help monitor campaign performance using tools like Google Analytics, Microsoft Clarity, and AI-powered dashboards, contributing to the analysis that helps steer our digital strategies
  • Creative Coordination: Assist in coordinating with creative teams to develop marketing materials that resonate with our target audiences
  • Market Research: Participate in market research to understand trends, competitor strategies, audience preferences, and AI-driven insights
  • Optimization: Support the continuous testing and optimization of ads, targeting, and AI models to boost campaign results and ROI
What we offer
What we offer
  • Competitive Salary
  • Rapid development of specialist competencies within an international environment
  • The chance to work with an experienced team passionate about creating innovative digital solutions in the food and beverage industry
  • Great autonomy in managing assigned tasks and the opportunity to implement your own ideas
  • Access to all necessary tools for optimal performance and growth
  • A rewarding and enjoyable experience where you grow professionally
  • Modern office with an open desk structure
  • A fully equipped on-site gym with changing facilities for colleagues
  • The pension plan includes a 50% employer contribution
  • 25 vacation days (plus Dutch Bank holidays)
  • Fulltime
Read More
Arrow Right

Sr. Marketing Automation Specialist

The Sr. Marketing Automation Specialist will be the subject matter expert on all...
Location
Location
Canada , Mississauga
Salary
Salary:
80000.00 - 87000.00 CAD / Year
pointclickcare.com Logo
PointClickCare
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Diploma, degree or relevant certifications
  • 5+ years of experience in similar role
  • Experience working in a creative studio, agency, or production environment with familiarity of print, digital, social and video production techniques
  • Proficient at managing multiple projects concurrently
  • Strong communication skills and comfortable working with colleagues at all levels of seniority within the company
  • Must have a sharp attention to detail
  • Strong inter-personal skills
  • Strong analytical skills
  • Focus and on data driven insights and outcomes
  • Hands-on experience in Marketo and SFDC integrations
Job Responsibility
Job Responsibility
  • Hands-on development and execution of journey-based marketing campaigns including campaign assets, segmentation, list management, campaign flow, form creation, testing, tracking, and reporting
  • Ensure that we are operating in compliance with applicable privacy laws such as CASL and GDPR
  • Management of platform performance and database health, including users, roles, workspaces, programs, sync/system errors, tracking, automations, segmentation, channel management, retention policies and privacy policies
  • Work alongside other Digital Marketing Operations analysts and specialists to ensure accuracy of reporting and data governance programs
  • Monitor and update scoring, MQL and lead lifecycle operational programs to support alignment between Marketing, Sales, Customer Success, and other business units
  • Manage integrations, including CRM, event management platform, webinar platform, live chat, and other tools in the technology stack
What we offer
What we offer
  • Benefits starting from Day 1
  • Retirement Plan Matching
  • Flexible Paid Time Off
  • Wellness Support Programs and Resources
  • Parental & Caregiver Leaves
  • Fertility & Adoption Support
  • Continuous Development Support Program
  • Employee Assistance Program
  • Allyship and Inclusion Communities
  • Employee Recognition … and more
  • Fulltime
Read More
Arrow Right

Market development specialist

We are looking for a driven, competent person to develop new business for our He...
Location
Location
United States , Atlanta
Salary
Salary:
42000.00 USD / Year
m2sys.com Logo
M2SYS
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Must be aggressive, eager, resilient, hard-working, ambitious, and ready to learn
  • Must be exceptionally organized and have a high level of verbal and written communication skills
  • Must have strong hunting/prospecting and qualification skills
  • BA/BS degree from an accredited university, preferably with a business-related focus
  • Strong preference will be given to candidates that thoroughly impress us and demonstrate that they understand the opportunity awaiting them
  • Positive attitude combined with an amiable personality
  • Propensity to work well with others in a team environment
  • Proficiency in PowerPoint, Word, Excel, web-based CRM software, and online business prospecting tools
Job Responsibility
Job Responsibility
  • Develop a solid understanding of M2SYS’ product offerings to address the ongoing questions, needs, and objections of prospects
  • Prospect for new accounts and decision makers using tools such as Hoovers, networking, social media, and online sources
  • Perform a high volume of daily cold calls to prospects
  • Utilize proven sales techniques to qualify leads, identify decision-makers, overcome objections, assess prospect needs and identify pain points
  • Clearly communicate M2SYS product messaging, differentiation, and value points
  • Transition prospects to senior sales consultants by scheduling conference calls and online product demonstrations
  • Strategize with M2SYS senior sales consultants on sales tactics, objection handling and industry nuances
  • Collaborate with M2SYS Communications Department on account marketing, public relations, and business development needs
What we offer
What we offer
  • A comprehensive health benefits package is also provided
  • unlimited commission potential
  • Fulltime
Read More
Arrow Right

Digital Marketing Specialist

We are looking for an experienced Digital Marketing Specialist to lead and execu...
Location
Location
United States , Atlanta
Salary
Salary:
Not provided
https://www.roberthalf.com Logo
Robert Half
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • At least 3 years of experience in digital marketing, with a focus on campaign planning and execution
  • Proficiency in using platforms such as Bing, Google Ads, and Facebook Insights for advertising and analytics
  • Hands-on experience with Content Management Systems (CMS) and Customer Relationship Management (CRM) tools
  • Strong skills in analytics and reporting, with the ability to interpret data to drive decisions
  • Demonstrated expertise in managing advertisements and blogging initiatives
  • Proven ability to enhance brand awareness through targeted marketing strategies
  • Excellent organizational and communication skills to manage multiple projects effectively
  • Up-to-date knowledge of digital marketing trends and best practices
Job Responsibility
Job Responsibility
  • Develop and implement comprehensive digital marketing strategies to enhance online presence and brand recognition
  • Manage advertising campaigns across platforms such as Bing, Google Ads, and social media channels
  • Analyze campaign performance using tools like Facebook Insights and Google Analytics, providing actionable insights to optimize results
  • Oversee content creation and management within a Content Management System (CMS) to ensure alignment with brand standards
  • Collaborate with cross-functional teams to plan and execute marketing initiatives that drive customer engagement
  • Monitor and report on key performance metrics, ensuring campaigns meet or exceed established goals
  • Create and manage blogging initiatives to support content marketing efforts and improve SEO rankings
  • Plan and execute targeted campaigns to increase customer acquisition and retention
  • Stay updated on industry trends and emerging digital marketing technologies to maintain a competitive edge
  • Ensure consistent brand messaging across all digital platforms
What we offer
What we offer
  • Medical insurance
  • Vision insurance
  • Dental insurance
  • Life insurance
  • Disability insurance
  • 401(k) plan
  • Fulltime
Read More
Arrow Right
Welcome to CrawlJobs.com
Your Global Job Discovery Platform
At CrawlJobs.com, we simplify finding your next career opportunity by bringing job listings directly to you from all corners of the web. Using cutting-edge AI and web-crawling technologies, we gather and curate job offers from various sources across the globe, ensuring you have access to the most up-to-date job listings in one place.