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The Marketing Technology Manager will work across Uber's global brand marketing campaigns, transforming data into strategy across our key digital platforms. This role requires a technically proficient and strategic leader who can effectively collaborate with Global Media, agency, and analytics teams to build, optimize and scale campaigns. The ideal candidate is a hybrid performance marketer and brand strategist—a strategic thinker who is passionate about the intersection of data, technology, and brand-building.
Job Responsibility:
Lead full-cycle execution of global brand and direct response paid digital campaigns across Facebook, Snap, TikTok, Google ads and other social/programmatic channels
Translate business goals into marketing strategies, using experimentation frameworks and forecasting models to influence investment decisions and drive marketing KPIs
Craft outstanding brand marketing campaigns with our media team, involving all the latest capabilities developed by advertising platforms (AR, lenses, commercials, videos, and more)
Serve as a subject matter expert on mobile attribution, measurement, pixel implementation—ensuring Uber remains ahead of industry and platform changes
Determine areas of opportunity, build and implement experiments and present data-driven recommendations that improve current marketing and business practices in order to drive customer acquisition, engagement, and retention
Requirements:
7+ years hands-on experience with tools such as Ads Manager, Smartly, MMPs (e.g., Appsflyer, Branch)
Bachelor’s degree
Nice to have:
Experience managing 8- to 9-figure annual budgets across multiple platforms and geographies
Strong planning and organizational skills
able to juggle multiple priorities with attention to detail
Advanced proficiency in Excel / Google Sheets
Background in strategic account management and developing media plans
Excellent project management skills with the ability to manage stakeholders and stay within deadlines
Strong analytical skills (Excel, SQL a plus) with multivariate testing experience
Understanding of ad-tech, including integration, tracking, both pixel and mobile app
Ability to adapt to quick changes within both the company and industry
What we offer:
Eligible to participate in Uber's bonus program
May be offered an equity award & other types of comp
Eligible for various benefits (details at provided link)