Marketing Strategy & Transformation Consultant/Senior Consultant Job at frog (London)

Job Description

This role is an exciting blend of management consulting skills, mixed with Marketing Technology, Strategy and Operations.

You will help define modern Marketing Technology and Advertising Technology (Martech) ecosystems for clients, delivering impactful solutions that improve ROI and enable their marketing strategies, whether focused on productivity, optimisation, or engagement
You will support your team in embedding Marketing Services and Martech capabilities alongside supporting processes, operating models, and governance frameworks
You will analyse and optimize clients’ Marketing Services and Martech stacks, identifying inefficiencies and designing solutions to enhance marketing operations and maximize ROI
You will provide objective insights into the strengths and weaknesses of products, tools, and approaches within the Marketing Services and Martech space
You will ensure you are informed of best practices, emerging technology trends, and innovations in digital media, data integration, data platforms, marketing automation, digital asset management, content management, and social media
You will help organisations unlock the potential of AI by defining pilots, scaling approaches, and embedding AI into their marketing practices
You will have industry experience in one or of more of: Financial Services, Consumer Products, Retail, Technology, Utilities, Telco, Public Sector

previous relevant experience, preferably in a consultancy/agency or Industry
Previous experience in delivering Marketing Transformations
High-level understanding of MarTech or AdTech knowledge meaning you’re capable of delivering Marketing Technology solutions to clients
You understand how to turn a set of business objectives into capabilities and map those capabilities to technical solutions
You have experience in driving digital transformation more broadly, in areas such as building marketing strategies, designing future-fit marketing operations, and activating content, data & technology to deliver growth
Pragmatic problem-solver – Focuses on finding practical solutions and reducing complexity to drive results
Proactive and flexible – Adopts a hands-on approach to solving problems and adjusts to shifting priorities with ease
Collaborative team player – Builds strong relationships and works effectively across diverse stakeholders
Excellent interpersonal skills – Builds trust and fosters strong connections with colleagues, clients, and stakeholders
Adaptable and agile – Thrives in dynamic environments and embraces modern, agile ways of working

Experience working with at least one of these platform providers – Adobe, Google, Facebook, TikTok, Twitter, LinkedIn
Commerce platforms such as Criteo, Profitero or Edge and Shopify
Foundational AI technology such as Mistral AI, Azure, AWS. LLaMa etc