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Figma Logo Figma · -

Marketing Strategy Manager

United States, San Francisco 164000.00 - 288000.00 USD / Year · Job Posted December 08, 2025

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Job Description

Figma is growing our team of passionate creatives and builders on a mission to make design accessible to all. Figma’s platform helps teams bring ideas to life—whether you're brainstorming, creating a prototype, translating designs into code, or iterating with AI. From idea to product, Figma empowers teams to streamline workflows, move faster, and work together in real time from anywhere in the world. If you're excited to shape the future of design and collaboration, join us! As a strategic partner to the CMO and marketing leadership, this role will drive innovation and growth by facilitating strategic planning, ensuring alignment, and driving operational excellence. Through leveraging data insights and strong stakeholder relationships, this role will play a pivotal influence in driving marketing’s cross-functional efforts and key initiatives aligned to company objectives.

Job Responsibility

  • Lead development of marketing strategy and translate company goals into actionable, measurable plans
  • Partner with the CMO and marketing leaders to shape org-wide priorities, including budget, resourcing, and long-range planning
  • Drive cross-functional alignment across product, sales, and other teams to ensure marketing initiatives support shared business objectives
  • Oversee planning and execution of key marketing programs, ensuring clear metrics, timelines, and effective collaboration
  • Deliver data-driven insights and reporting to inform leadership decisions and continuously optimize marketing strategy
  • Streamline processes and implement frameworks that improve decision-making, operational efficiency, and resource allocation

Requirements

  • 10+ years of experience as a marketing operator, in marketing strategy and/or business operations
  • Strong leadership presence and demonstrated experience to work cross-functionally and influence without direct authority, managing multiple high-priority initiatives simultaneously
  • Exceptional verbal and written communication skills to effectively convey complex information to executive and senior leadership
  • Proven ability to balance strategic thinking with operational execution
  • Strong analytical skills
  • translating complex data (via data dashboards and Google Sheets/Excel reporting) into compelling narratives and actionable insights
  • Strong workshop and meeting facilitation
  • Productivity & workflow management tooling (e.g. Asana, Jira)

Nice to have

  • Experience in a B2B SaaS company
  • Prior experience and proficiency in using Figma and FigJam
  • Experience in consulting in the tech industry

What we offer

  • equity to employees
  • health, dental & vision
  • retirement with company contribution
  • parental leave & reproductive or family planning support
  • mental health & wellness benefits
  • generous PTO
  • company recharge days
  • a learning & development stipend
  • a work from home stipend
  • cell phone reimbursement
  • sales incentive pay for most sales roles
  • an annual bonus plan for eligible non-sales roles

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