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The Partners Marketing Strategist plans effective communication strategies for YouVersion initiatives, using emails, blogs, push notifications, in-app messaging, and social media. This role primarily supports the Partnership and Content teams.
Job Responsibility:
Work closely with the YouVersion Partnership team and other Marketing Strategists to creatively leverage and promote in-app content from partners
Develop go-to-market strategies for YouVersion products and features that empower Bible publishing partners, content partners, and churches
Develop strategic campaigns and craft comprehensive campaign briefs
Steward the brand positioning of assigned product(s) on social and maintain a pulse on the competitive landscape
Develop actionable insights based on data and communicate this information clearly
Maintain a thorough understanding of the organization’s communication stack
Collaborate with product leaders, partners, data analysts, copywriters, graphic designers, product managers, videographers, and stakeholders
Review data to inform strategy related to audience segmentation and communication strategies
Stay ahead of industry trends and constantly evaluate how YouVersion can leverage existing and emerging technology and platforms
Lead and coach team members as assigned
Effectively present ideas with vision and direction
Requirements:
Excellent verbal, written, and interpersonal communication skills
Effective at multi-tasking and time management
Strong writing, editing, and proofing skills
Ability to self-motivate, make independent decisions, and solve problems
Ability to manage conflict and differing opinions
Effective at process and organizational management
Strong leadership skills and understanding of developing and guiding others
Bachelor’s degree preferred
3-5 years of related work experience
What we offer:
Paid parental leave, including maternity, paternity, and adoption leave
Generous employer-paid leave for the use of vacation, sick time, and other qualifying reasons
Innovative and comprehensive Medical, Dental, and Vision insurance
Life insurance policy provided for all staff members at 2x annual salary at no cost
Short-Term and Long-Term disability is covered at 100% for full-time qualified staff members
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