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Marketing Specialist

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FS-ISAC

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Location:
United States , Reston

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Category:
-

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Contract Type:
Employment contract

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Salary:

Not provided
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Job Description:

The Marketing Specialist position supports the execution of integrated marketing campaigns and the day-to-day management of marketing automation systems. This role focuses on campaign deployment, coordination, and operational support to drive awareness and engagement across FS-ISAC’s programs, events, and member initiatives.

Job Responsibility:

  • Execute and maintain campaigns within HubSpot including email builds, workflows, lists, and basic segmentation
  • Support data synchronization and campaign tracking between Salesforce and HubSpot, including routine data checks and issue escalation
  • Perform list management, data cleanup, and quality assurance to ensure accuracy of member and prospect data
  • Follow established processes for campaign setup, naming conventions, and tracking
  • Support the execution of integrated marketing campaigns across email, web, and event channels
  • Coordinate campaign deliverables, timelines, and assets with internal stakeholders
  • Build and deploy emails, landing pages, and forms using established templates and guidelines
  • Conduct quality assurance checks to ensure accuracy, functionality, and brand consistency prior to launch
  • Assist in executing lifecycle campaigns such as onboarding, event promotion, and member engagement initiatives
  • Support audience segmentation and list pulls based on defined criteria
  • Monitor basic engagement metrics (opens, clicks, registrations) and flag performance trends
  • Partner with program teams, regional leads, and marketing colleagues to gather campaign inputs and requirements
  • Track and follow up on campaign deliverables to ensure timelines are met
  • Support alignment of messaging and execution across multiple stakeholders
  • Maintain and update the centralized marketing production calendar, including campaigns, events, and communications
  • Help coordinate scheduling to avoid conflicts and ensure visibility across teams
  • Support intake and tracking of campaign requests
  • Generate standard campaign performance reports and dashboards
  • Track key metrics and provide summaries to marketing leadership
  • Maintain documentation of campaign results and benchmarks for future reference

Requirements:

  • A minimum of three plus years of experience in marketing, digital marketing, and/or campaign execution
  • Hands-on experience with (preferred) or similar marketing automation tools
  • Familiarity with Salesforce or other CRM systems
  • Experience supporting email marketing and digital campaign execution
  • Exposure to marketing data, reporting, or analytics tool

Nice to have:

  • Experience in a membership-based organization, nonprofit, or association
  • Exposure to global or multi-regional team environments
  • Interest in cybersecurity, financial services, or industry communities
  • Experience in a membership-based organization, nonprofit, or consortium environment
  • Familiarity with cybersecurity, financial services, or information-sharing communities
  • Experience supporting global or multi-regional marketing initiatives

Additional Information:

Job Posted:
May 16, 2026

Employment Type:
Fulltime
Work Type:
Hybrid work
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