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We are looking for a motivated Marketing Specialist to oversee content management and social media activities for our growing brand. This role offers the opportunity to curate engaging visual and instructional materials while driving brand presence across multiple platforms. If you are organized, detail-oriented, and passionate about connecting with audiences through creative storytelling, we invite you to join our team in Doraville, Georgia.
Job Responsibility:
Organize and maintain a centralized library of digital assets, including photos, product packaging files, and instructional guides
Edit and enhance visual content using tools like Photoshop, ensuring files are refined and meet high standards
Tag, version, and store assets in cloud-based systems such as SharePoint or Google Drive for easy accessibility
Develop and schedule weekly social media posts across platforms like Facebook, Instagram, and LinkedIn
Source and repurpose visual content from customer submissions or internal materials to align with brand messaging
Craft compelling captions that reflect the brand's voice while engaging target audiences
Monitor social media interactions, respond to comments, and escalate inquiries to internal teams when needed
Analyze social media metrics to identify trends and recommend improvements for engagement and reach
Collaborate with cross-functional teams to ensure content consistency and alignment with marketing goals
Requirements:
Minimum of 3 years of relevant experience in marketing, content creation, or a related field
Proficiency in Photoshop or similar tools such as Canva or Figma
Hands-on experience managing social media platforms for business purposes
Strong organizational skills with demonstrated ability to manage digital files effectively
Exceptional writing and communication skills tailored for diverse audiences
Ability to work on-site at least two days per week in Doraville, Georgia
Familiarity with digital asset management systems is a plus
Knowledge of social media scheduling tools like Later, Buffer, or Meta Business Suite is preferred
Nice to have:
Familiarity with digital asset management systems
Knowledge of social media scheduling tools like Later, Buffer, or Meta Business Suite
What we offer:
Medical, vision, dental, and life and disability insurance
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