Marketing Specialist – Automation Jobs

Prospa

Location:
Australia, Sydney

Category:
-

Contract Type:
Not provided

Salary:

Not provided

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Job Description:

Prospa is focused on delivering one-to-one communication to our small business customers, from once they initially show interest in Prospa right through to becoming a customer. These communications are aimed at driving conversion, product uptake and growing their lifetime value with Prospa. We deliver communications that are engaging, creative, relevant and provided at the right time in the right channel.

Job Responsibility:

Develop creative and functional messaging and communication plans (via email, SMS, etc) to drive upper funnel lead conversion
Lead experiments including website recommendations to improve lead conversion
Communication programs are developed in collaboration with other Go To Market (GTM) Sales departments and with Product Tribes to deliver and support business objectives
Build comms automation touchpoints to enhance user journeys, and help nurture leads both into and through the sales funnel
Close collaboration with sales teams to drive an uplift in sales metrics

Requirements:

5+ years’ experience in marketing, with a focus on CRM and Marketing Automation
3+ years’ experience/confident user of marketing automation platforms (at Prospa deep understanding of Braze/Segment preferred)
Strong experience with Salesforce CRM system or similar CRM systems
Experience working with fast-paced Sales departments and cross-functional collaboration environments
Strong analytical and technical skills
Excellent written and verbal communication skills
Strong execution skills and attention to detail with the ability to juggle multi-projects at once
You’re passionate about driving growth by delivering the best experience to customers
Experience delivering projects cross-functionally, ideally with product and sales teams, and being able to lead by influence

What we offer:

learning days
a learning allowance
leadership programs
CliftonStrengths workshops
digital learning
biannual companywide learning weeks
fitness initiatives
seasonal programs (including flu shots, massages, skin checks, wellness classes)
additional “Me Days”
access to holistic EAP coaching
flexible working options
top notch office facilities
diverse remote/ travel work options
purchase additional leave
up to 18 weeks paid parental leave
volunteer days
partnership with Kiva
employee resource groups

Additional Information:

Job Posted:
December 11, 2025

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Marketing Specialist – Automation