Marketing Solutions Lead, Randstad

Randstad

Location:
Switzerland, Fribourg

Category:
-

Contract Type:
Not provided

Salary:

Not provided

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Job Description:

We are looking for a dynamic and experienced Marketing Solutions Lead. The ideal candidate will bring solid expertise in omnichannel strategy, marketing, and digital marketing, with a strong focus on the development and production of impactful marketing materials tailored to the healthcare ecosystem.

Job Responsibility:

Adapt and execute the EU/Mid Markets Osteo strategy at the local level following the 70/30 principle (70% centrally driven, 30% locally adapted)
Develop and implement local solutions that address the specific needs, insights, and drivers of the AT/CH ecosystem
Collaborate cross-functionally with Medical, Access, Sales, and other local teams
Co-create with external stakeholders (HCPs, KOLs, patient associations) to design impactful, patient-centric projects
Monitor KPIs, measure outcomes, and ensure alignment with the Immunology Patient Value Brand Plan (PVBP)
Actively participate in Mid Markets/EU communities, sharing insights and best practices

Requirements:

Master’s degree in business, digital marketing, or communications
Minimum 3–4 years in a marketing-related role
Pharmaceutical industry experience preferred but not mandatory
Strong project management and cross-functional leadership skills
Solid understanding of digital communication tools (e.g., programmatic advertising)
Fluent in English
French is a plus

Nice to have:

Content creation skills (e.g., Photoshop)
experience launching new products

Additional Information:

Job Posted:
June 02, 2025

Expiration:
July 31, 2025

Work Type:

Remote work

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Marketing Solutions Lead