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Marketing Senior Specialist

Romania Employment contract · Job Posted May 28, 2026
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Job Responsibility

  • Driving sell-out growth across the assigned territory by creatively leading trade marketing strategy and activation with wholesale and traditional distributors
  • Complete responsibility for implementing market initiatives such as product launches, promotions, brand campaigns, and the development of marketing plans
  • Providing support at the regional level in close collaboration with the regional Marketing Manager, sales team and sales channels
  • Initiating, launching, and coordinating new marketing events to enhance brand awareness, demand and overall business operations in close cooperation with Brand and media team
  • Collecting data on the regional market to optimize overall business operations
  • Researching and working on improving the performance of the Valvoline portfolio and providing support to the marketing platform team as well as the regional sales team
  • Supporting the sales team and distributors with specific market demands agreed
  • Supporting and leading critical Valvoline Europe marketing projects in the given territory
  • Taking responsibility for brand-related activities
  • Establishing and maintaining good business relationships with relevant internal and external stakeholders
  • Managing the relevant regional marketing budget
  • Budget control and supervision, including partnership marketing
  • Working closely with the market activation team and the sales team to develop, localize, and enhance the effectiveness of marketing initiatives
  • Drive trade activation programs to increase sell-out across distributors
  • Co-create and own distributor activation plans, ensuring strong execution and alignment with commercial objectives
  • Conduct regular field visits in region to monitor execution, visibility, and promotional effectiveness
  • Activate campaigns and product launches with strong local execution and customer adaptation
  • Manage trade marketing budgets and track ROI of activation initiatives

Requirements

  • Minimum bachelor's degree in business or marketing
  • At least 7 years' working experience
  • Has been working in complex organization
  • Home office lover
  • Has no problem with travelling
  • Understand working for big brand
  • Minimum 5-6 years of marketing or sales experience in B2B partner marketing, preferably in the automotive industry (but not 'must-be'). Ideally coming from the lubricants sector
  • Experience in FMCG and trade marketing activation is essential
  • Must be fluent in English
  • Russian and all other languages are a plus (Romanian, Bulgarian)
  • Excellent interpersonal and communication skills with a strong customer focus
  • Proactive, self-starter, independent, and willing to take ownership
  • Hands-on mentality, Results driven, sales credibility
  • Comfortable working in a fast-moving environment
  • Fast learning, self-esteem with an eye-for-detail are the BIG pluses
  • Comfortable working with people is a BIG plus

Nice to have

  • Russian
  • Romanian
  • Bulgarian

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