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We are looking for a commercially focused Senior Marketing Manager to lead our go-to-market strategy across JC's priority growth sectors: Financial Services, Technology & Life Sciences, and Energy, Infrastructure & Sustainability. This is a pivotal leadership role within our Marketing team, responsible for driving measurable commercial outcomes through marketing. You will work at the heart of the business, partnering with sector leaders and senior stakeholders to shape how we go to market, improve win rates, strengthen cross-sell, and accelerate sector growth. Location is flexible in our Scottish and Newcastle offices.
Job Responsibility
Define and lead go-to-market strategies for priority sectors
Drive cross-sell growth
Drive sector growth
Drive win rate improvement
Build strong relationships with Partners, Directors, and Heads of Teams
Act as a marketing partner embedded in sector teams
Strengthen proposition clarity and differentiation
Lead improvements in approach to proposals
Champion data-led and insights approach
Leverage data and market insight to identify opportunities, improve targeting, measure performance
Build feedback loop
Lead and develop Marketing Manager(s) and Executives
Create a culture of accountability and high performance
Work closely with Senior Manager for external communications
Contribute to overall leadership of Marketing team
Requirements
Senior marketing/business development experience within professional services (ideally Big 4 or similar)
Strong commercial acumen with a track record of driving growth, improving win rates, and identifying cross-sell opportunities
Experience developing go-to-market and sector strategies aligned to business objectives
Excellent communication and influencing skills, with confidence engaging senior stakeholders, Partners, and Directors
Data-driven approach with strong CRM, reporting, and performance analysis experience
Proven success supporting proposals, pitches, and competitive positioning
Credible relationship builder who can challenge constructively, build trust, and drive collaboration across the business
Proactive, self-directed leader with the confidence to operate at a senior level and deliver results