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Marketing Senior Manager, TAVNEOS (Rare Disease)

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Amgen

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Location:
United States

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Category:
-

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Contract Type:
Not provided

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Salary:

160808.00 - 190106.00 USD / Year

Job Description:

The Marketing Senior Manager, Strategy & Brand Innovation will play a critical role in shaping and advancing data-driven tools and innovative go-to-market strategies for TAVNEOS. Reporting to the Marketing Director of Strategy & Brand Innovation, this role will lead the incubation, development, and scaling of advanced commercial platforms and pilots, while supporting cross-functional strategic planning and ensuring strong brand stewardship. This position is designed for a strategic marketer who thrives at the intersection of innovation, analytics, and execution, and who can translate complex data and emerging capabilities into meaningful commercial impact.

Job Responsibility:

  • Lead, build upon, and evaluate data-driven platforms focused on rare disease patient identification that are integral to the brand’s go-to-market strategy, in close partnership with Field Sales, Data Science, CD&A, and other functional teams
  • Incubate, evaluate and scale strategic field-facing pilots, including virtual field teams and AI-enabled data leads
  • Partner with the field leadership and the training team and to ensure pilot field teams demonstrate consistent, confident customer engagement
  • Develop, refine, and deploy field-directed resources that clearly link brand strategy to as part of go-to-market pull-through
  • Represent brand priorities in pilot measurement planning, ensuring outputs are actionable and aligned to brand strategy
  • Drive cross-functional working groups to facilitate alignment, accountability, and timely delivery of key insights and outcomes
  • Support case development for innovation initiatives, including defining objectives, success metrics, resource requirements, and value realization
  • Partner with leadership to embed new capabilities into brand working norms, including AI-based tools, data-enabled decision-making, and Amgen Brand Management guidelines
  • Support the annual Cross-Functional Strategic Brand Plan process, ensuring deliverables are clearly defined, inputs are synthesized, and timelines are met
  • Help advance progress on longer-term Phase of Growth initiatives, providing structure, progress tracking, and strategic insights to support sustained brand growth
  • Translate strategic priorities into clear action plans and execution roadmaps across innovation and data-led initiatives

Requirements:

  • Doctorate degree and 2 years of commercial functions or project management experience
  • Master’s degree and 4 years of commercial functions or project management experience
  • Bachelor’s degree and 6 years of commercial functions or project management experience
  • Associate’s degree and 10 years of commercial functions or project management experience
  • High school diploma / GED and 12 years of commercial functions or project management experience

Nice to have:

  • 4+ years of experience in pharmaceutical, biotech, or healthcare commercial functions (e.g., marketing, sales, analytics), with exposure to brand management and work within regulated environments
  • Strong strategic and analytical thinking skills, with the ability to translate data and insights into clear, actionable recommendations
  • Demonstrated eye for business, connecting critical initiatives to commercial outcomes and long-term growth objectives
  • Proven experience leading or contributing to data-driven marketing platforms, analytics initiatives, or innovation pilots from concept through execution
  • Ability to incubate, test, and scale innovative go-to-market approaches, including AI-enabled or advanced analytics solutions
  • Strong understanding of measurement frameworks, critical metrics, and performance evaluation in a commercial marketing context
  • Experience partnering closely with Data Science, CD&A, Field Sales, Digital, and other cross-functional teams to drive impact
  • Proven ability to influence collaborators and lead cross-functional initiatives without direct authority
  • Demonstrated success managing complex, multi-workstream initiatives in fast-paced, evolving environments
  • Strong organizational skills with the ability to manage multiple priorities and deliver high-quality outcomes
  • Excellent written and verbal communication skills, with experience preparing materials for senior leadership audiences
  • Comfortable operating in ambiguous and rapidly changing environments, balancing experimentation with executional rigor
What we offer:
  • A comprehensive employee benefits package, including a Retirement and Savings Plan with generous company contributions, group medical, dental and vision coverage, life and disability insurance, and flexible spending accounts
  • A discretionary annual bonus program, or for field sales representatives, a sales-based incentive plan
  • Stock-based long-term incentives
  • Award-winning time-off plans
  • Flexible work models where possible

Additional Information:

Job Posted:
February 14, 2026

Employment Type:
Fulltime
Work Type:
Remote work
Job Link Share:

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