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We are seeking a highly motivated and results-oriented Marketing & Sales Specialist to join our dynamic team. This role will be instrumental in driving our marketing efforts and contributing to our sales growth. You will be responsible for developing and executing marketing campaigns, generating leads, nurturing prospects, and closing deals. This is a fantastic opportunity for a driven individual to make a significant impact on our organization.
Job Responsibility:
Campaign Development & Execution: Develop and execute integrated marketing campaigns across digital (SEO, SEM, social media, email marketing) and traditional (print, events) channels
Content Creation: Create engaging and informative marketing content, including social media posts, blog articles, website copy, brochures, presentations, and other marketing materials
Data Analysis & Reporting: Analyze marketing data, track key performance indicators (KPIs), and provide actionable insights to optimize campaign performance and ROI
Event Planning & Webinars: Plan and execute marketing events, webinars, and online workshops to generate leads and build brand awareness
Competitive Analysis: Conduct thorough competitor analysis to identify market trends, opportunities, and threats
Lead Generation: Conduct market research, identify potential customers, and implement lead generation strategies (e.g., networking, cold calling, online marketing)
Sales Presentations & Proposals: Prepare and deliver compelling sales presentations and proposals tailored to prospective clients' needs
CRM-Management: Maintain and update our CRM database, ensuring accurate tracking of sales activities, leads, and customer interactions
Lead Nurturing & Follow-up: Effectively follow up with leads, build relationships, and move prospects through the sales funnel
Sales Closing & Target Achievement: Close deals and consistently achieve or exceed sales targets
Collaborate with cross-functional teams
Stay up-to-date on industry trends and best practices
Participate in training and development programs
Perform other duties as assigned
Requirements:
MBA in Sales & Marketing
Graduation (UG): BE, B.Tech in Computer Science, IT) Preferred