Marketing Research Senior Executive

• Monitor, track, and analyze industry trends, market shifts, and emerging technologies relevant to IT Services
• Develop and communicate market forecasts and scenario models to support strategic planning
• Conduct competitive benchmarking, SWOT analysis, and evaluate go-to-market strategies of key competitors
• Deliver detailed insights on competitor strengths, weaknesses, threats, and opportunities
• Conduct TAM/SAM/SOM analysis to quantify and prioritize market opportunities
• Provide strategic recommendations for expansion, investment, or diversification based on data-driven analysis
• Prepare high-impact reports and storyboards tailored for senior stakeholders, including C-suite and strategic business units (SBUs)
• Present insights clearly and persuasively, enabling informed decision-making
• Work cross-functionally with strategy, business development, marketing, and delivery teams to align research with business priorities
• Manage ad hoc analytics and research requests, ensuring timely and high-quality delivery
• Oversee small project teams or analysts as needed to deliver research or analytics outcomes
• Analyze large and diverse data sets to extract meaningful business insights
• Create predictive models, scenario analysis, and market forecasts to support strategic decisions
• Evaluate and visualize KPIs related to market performance, competitor movement, and customer trends
• Design and develop dashboards and visual reports using Power BI, Tableau, or similar tools
• Build dynamic and interactive data visualizations to simplify complex data for business stakeholders
• Structure compelling data narratives and visual storyboards tailored for C-level executives and strategic business units
• Use premium databases for secondary research and data mining
• Manage third-party vendors or consultants for commissioned studies or external benchmarking projects

• Master’s degree in business administration, Economics, Strategy, or a related field
• Minimum 4+ years of relevant experience in market research, strategy, or competitive intelligence—preferably within IT Services or technology consulting sectors
• Fluency in English (oral and written) is mandatory
• Strong business research and analytical acumen with the ability to interpret complex datasets
• Expert in secondary research and competitive intelligence frameworks
• Knowledge of Power BI or similar data visualization tools is a plus
• Exceptional verbal and written communication skills
• adept at structuring, storyboarding, and presenting insights
• Strong interpersonal and collaboration skills across business units
• Proven experience in managing small-to-mid-sized teams and mentoring talent
• Demonstrated ability to solve complex business problems with a solution-oriented mindset

Knowledge of Power BI or similar data visualization tools is a plus

• At our organization, we are committed to fighting against all forms of discrimination
• We foster a work environment that is inclusive and respectful of all differences
• All of our positions are open to people with disabilities