Marketing Programme Manager – ABM Job at Yotpo (London)

Product Marketing Manager - FX

This is a specialist product marketing role focused on Sokin’s FX and currency c...

Location

United Kingdom , London

Salary:

Not provided

Sokin

Expiration Date

Until further notice

Requirements

4 to 7 years in product marketing, with at least 2 years focused on FX, cross-border payments, treasury, payments or financial services
Strong understanding of FX concepts such as spot FX, currency pairs, spreads, liquidity, settlement, hedging and currency risk
Experience launching fintech, payments, treasury or financial products with measurable commercial impact
Experience creating sales enablement materials and partnering closely with commercial teams
Strong competitive analysis skills and the ability to turn complex market information into clear positioning
Experience in a high-growth fintech environment where speed, ownership and adaptability are essential
Excellent written and verbal communication skills, with the ability to simplify complex financial concepts
Candidates will need to have the right to work in the jurisdiction that they are looking to work in

Job Responsibility

Own the GTM strategy for Sokin’s FX products, from launch planning through adoption, growth and optimisation
Partner with Product, Sales and Finance on pricing, packaging, commercial strategy and product positioning
Develop clear messaging that explains the value of Sokin’s FX solutions to businesses managing international payments, suppliers, receivables and currency exposure
Own sales enablement including sales collateral, enablement tools and internal training
Work with content team to design campaign launches, content assets, website development and social presence
Define and track KPIs including customer adoption, pipeline contribution and revenue impact
Support regional product launches and account-based marketing (ABM) programmes
Track the FX and cross-border payments landscape, including banks, brokers, fintechs, treasury platforms and global payment providers
Monitor trends such as currency volatility, multi-currency accounts, embedded FX, hedging demand and treasury transformation
Build a strong understanding of the FX buying journey

What we offer

Equal opportunities employer committed to creating an inclusive work environment
Accommodations during recruitment process available upon request

Fulltime

Marketing Manager - Public Sector

We're looking for a Public Sector Marketing Manager to lead marketing for our Pu...

Location

United Kingdom , London

Salary:

49900.00 - 65600.00 GBP / Year

Softwire

Expiration Date

Until further notice

Requirements

Solid experience in a Public Sector marketing role, ideally within consultancy services
Deep understanding of Public Sector buyers, routes to market and purchasing context, with a point of view on what effective Public Sector marketing looks like
A track record of leading the full marketing lifecycle, from strategy and planning through to hands-on execution and performance analysis
Strong experience leading and executing integrated digital campaigns across multiple channels, with clear examples of impact
Experience working with GTM to lead or deliver Account-Based Marketing (ABM) programmes for priority accounts
Commercially minded: you align marketing investment to business goals, make smart prioritisation trade-offs, and measure what matters
Comfortable with CRM systems, marketing automation tools and campaign data, using insight to make decisions rather than just report on them
Highly organised, with sharp attention to detail and the ability to manage competing priorities without dropping the ball
Confident engaging with senior stakeholders and comfortable holding your own in strategic conversations
Collaborative and proactive, with a genuine sense of ownership over your work

Job Responsibility

Own and deliver the Public Sector marketing plan: objectives, target audiences, messaging, channel strategy, and quarterly priorities—aligned to our GTM growth plan and brand positioning
Lead and run integrated, multi-channel campaigns (owned and partnered) across email, LinkedIn, paid media and web—setting briefs, executing, and ensuring consistent quality and brand alignment
Support and help deliver Account-Based Marketing (ABM) initiatives for priority accounts, aligning closely with GTM plans
Translate Public Sector strategy and proposition priorities into clear, focused programmes that drive awareness, engagement and pipeline
Define success measures and KPIs (e.g., awareness, engagement, account progression and pipeline contribution)
regularly report insights and recommendations to senior stakeholders
Continuously refine targeting, messaging and channel mix—using performance data and market feedback to prioritise investment and improve return on effort and spend
Own the Public Sector events strategy (sponsored and owned): jointly deciding where and how we show up
Lead delivery of key flagship moments (events, roundtables and webinars), setting clear objectives, managing budgets and stakeholders, and ensuring high-quality execution
Develop and deliver a structured follow-up approaches for event and ABM-generated leads, ensuring proper tracking and nurturing through the CRM

What we offer

25 days annual leave (with the option to buy 10 and sell 5)
3.5 days additional days off for company-wide morale activities
AIG income protection
Travel card loan scheme
Zero emission car scheme
Cycle to work scheme
Enhanced maternity/paternity pay
Time off for charitable activities
Sabbatical available on request
Payroll charity donations

Fulltime

Content Marketing Manager

Airwallex is seeking a strategic and results-driven Content Marketing Manager (e...

Location

United Kingdom , London

Salary:

Not provided

Airwallex

Expiration Date

Until further notice

Requirements

5-7+ years of experience in B2B content marketing, with a demonstrable focus on targeting enterprise-level accounts (e.g., Fortune 1000) within the payments or fintech space
Exceptional writing, editing, and storytelling skills, with the ability to translate complex technical and thought leadership concepts into clear, persuasive, and data-driven narratives for a C-suite audience
Proven experience in Account-Based Marketing (ABM), with a portfolio of content built specifically to support ABM plays and sales cycles
Strong stakeholder management skills, with a track record of successfully collaborating with sales, product marketing, and design teams
Excellent project management skills, with the ability to manage multiple complex projects, tight deadlines, and internal/external contributors
A data-driven mindset: You default to using data to inform your content strategy and measure its impact
Portfolio required: Please submit a portfolio of relevant B2B content samples (e.g., white papers, case studies, ABM assets, thought leadership) with your application

Job Responsibility

Develop and execute an enterprise-focussed thought leadership content plan, identifying themes and topics that resonate with our target executive-level personas
Own the end-to-end production of major content assets, including proprietary research reports, in-depth white papers, case studies, and executive-level webinars
Manage integrated marketing campaigns, working with the broader marketing team (demand gen, design, CorpAffairs) to ensure effective promotion and localisation of content across all channels and target countries (the UK&I, France, the Netherlands, and the Middle East)
Partner with in-country field marketing teams to inform the content strategy for high-touch enterprise programmes, such as executive hospitality experiences, webinars, and third-party sponsorships
Act as a subject matter expert on our EMEA enterprise executive personas, helping to refine and scale our messaging to address their key business challenges and sell our enterprise product solutions: embedded finance and platform APIs
Serve as the primary content partner for the ABM Manager, developing a content map and bill of materials to support 1:1, 1:few, and 1:many ABM programmes
Create and adapt high-quality, multi-media content (e.g., personalised pitch decks, industry-specific data sheets, short-form videos) designed to engage target accounts and move them through the funnel
Collaborate with the ABM team to analyse account intelligence and intent data, using those insights to recommend and create relevant, timely content
Partner closely with the Enterprise sales team and Product Marketing (PMM) to source and develop the narratives for a library of data-rich, stat-heavy customer case studies and success stories
Identify and support executive speaking opportunities and trade show presentations, working with PMM and Subject Matter Experts to develop compelling narratives

Fulltime

Head of Demand Generation & Growth

We are looking for a commercially focused, data-driven Head of Demand Generation...

Location

United Kingdom

Salary:

Not provided

Novidea

Expiration Date

Until further notice

Requirements

7+ years of experience in Demand Generation, Growth Marketing, ABM, or B2B Revenue Marketing
3+ years managing marketing teams with measurable pipeline outcomes
Proven track record designing and scaling global demand generation programmes in SaaS, InsurTech, FinTech, or Enterprise Software
Deep expertise in pipeline creation, ABM, intent-led marketing, digital marketing, and content strategy
Strong analytical capability and data-driven decision-making skills
Experience working closely with enterprise sales organisations and revenue operations teams
Excellent communication and stakeholder management skills

Job Responsibility

Own Novidea’s global demand generation operating model, campaign architecture, and pipeline creation frameworks
Define and continuously refine ICP, market segmentation, account prioritisation, and targeting strategies
Lead the global ABM strategy — frameworks, playbooks, buying committee engagement models, and account progression programmes
Own the intent-led marketing strategy, including how intent platforms and account intelligence are leveraged across Marketing, SDR, and Sales
Design repeatable global campaign frameworks and execution playbooks for regional teams to localise and deploy
Own the global content strategy — thought leadership, whitepapers, case studies, webinars, sales enablement assets, and campaign toolkits
Define digital demand generation strategy across paid media, SEO, email, retargeting, nurture, and website conversion
Develop global PR and social media frameworks and ensure consistent execution across markets
Partner closely with Regional Growth Marketing Managers to ensure global programmes are effectively adapted and delivered locally
Directly manage the Product Marketing Lead and ensure alignment across GTM functions

Fulltime

Lead Generation Manager

Russell Publishing has an exciting new role for a Lead Generation Manager to joi...

Location

United Kingdom , Brasted

Salary:

Not provided

Russell Publishing

Expiration Date

Until further notice

Requirements

3 years of experience in experience working in lead generation management or customer success, ideally in digital media, publishing, or a related B2B environment
Experience working with multiple vendor contracts and SLAs
Knowledge of Lead Generation and ABM strategies
Experience delivering campaigns using external databases alongside owned media
Solution-driven with sound commercial awareness
Excellent communication and stakeholder management skills
Self-motivated, proactive, and able to manage multiple projects simultaneously
Experience working across multiple brands or industry sectors
Familiarity with content management systems (CMS) and CRM platforms

Job Responsibility

Develop lead generation programmes tailored to client briefs, industry verticals, ICPs and TALs
Work with various internal stakeholders to ensure campaigns are maximised and fulfilled on schedule
Manage and work with external vendor/partners to ensure successful delivery of each campaign type
Develop/ source platform solutions to support business model and efficiencies
Ensure processes, communications and reports are quality controlled
Support client retention and upsell opportunities through analysis of performance and continual improvement
Develop and maintain knowledge of vendor/ partner strengths in relation to market sectors the business operates in
Maintain accurate records on all relevant systems
Drive the timely delivery of each campaign
Manage and work with Lead Generation Co-ordinator to deliver campaign activity

What we offer

Hybrid working (2 days in the office)
Pension contribution
Free car parking
Benefits platform with discounts, wellness and engagement tools
Christmas closure
Company events

Fulltime

Head of Revenue Enablement

At hyperexponential, we're building the AI-powered platform that enables the wor...

Location

United Kingdom , London

Salary:

Not provided

hyperexponential

Expiration Date

Until further notice

Requirements

Built or significantly scaled Revenue enablement in a B2B SaaS, enterprise software, or complex commercial environment, demonstrating that enablement is about changing seller behaviour, not just producing training content
Designed and implemented enablement operating models that include intake, governance, stakeholder alignment, measurement, and repeatable cadences across Revenue, Marketing, Product Marketing, and Operations teams
Delivered programmes that measurably improved seller effectiveness, such as better discovery execution, increased win rates, faster ramp times, improved Salesforce adoption, or stronger commercial discipline in live deals
Partnered cross-functionally with senior commercial leaders, earning trust through pragmatic judgement, clear prioritisation, and demonstrable revenue impact rather than relying on formal authority
Created structured onboarding and ongoing learning programmes that shortened time-to-productivity for new hires, with clear curriculum, reinforcement mechanisms, and measurable outcomes
Used customer insight, market context, references, and proof points to improve how sellers engage with prospects, demonstrating commercial credibility and customer-centricity in enablement design

Job Responsibility

Build hx's first Revenue enablement operating model, defining clear scope, ownership, intake processes, prioritisation frameworks, and success metrics that make enablement predictable and aligned to commercial priorities
Create and execute the 2026 Revenue enablement roadmap, translating commercial OKRs into a focused programme of training, content, and rhythms that improve seller effectiveness and execution discipline
Drive measurable improvements in seller behaviour, designing enablement programmes that strengthen qualification, discovery, deal progression, sales process adherence, Salesforce hygiene, and forecasting accuracy
Strengthen customer-centric selling by equipping the sales team with better customer insight, references, case studies, proof points, and value messaging that make sellers more credible and commercially sharp in every conversation
Partner closely with Marketing, Product Marketing, and ABM to ensure sellers can confidently use targeted messaging, launch materials, competitive positioning, and customer stories in the field
Design scalable onboarding and continuous learning programmes with clear curriculum, measurable ramp indicators, manager reinforcement, and defined productivity milestones for commercial hires

What we offer

£5,000 training and conference budget for individual and group development
25 days of holiday plus 8 bank holidays (33 days total)
Company pension scheme via Penfold
Mental health support and therapy via Spectrum.life
Individual wellbeing allowance via Juno
Private healthcare insurance through AXA
Income protection and Life Insurance
Cycle to Work Scheme
Top-spec equipment (laptop, screens, adjustable desks, etc.)
Regular remote and in-person hackathons, lunch and learns, socials, and game nights

Fulltime

B2b Acquisition Manager

This role will design and own the engine that drives growth across Pod’s B2B and...

Location

United Kingdom , London

Salary:

40000.00 - 50000.00 GBP / Year

Pod Point

Expiration Date

Until further notice

Requirements

Proven B2B marketing expertise – Demonstrable experience in B2B demand generation or acquisition, ideally within a scale-up or high-growth environment
Hands-on campaign delivery – Track record of building acquisition programmes from scratch, managing campaigns across multiple channels and tactics
Knowledge of marketing automation tools (ideally HubSpot) and attribution systems
Commercial mindset – Strong analytical and data-driven approach, capable of linking marketing activity to pipeline and revenue outcomes
Multi-channel experience – Deep understanding of digital marketing, events, content, ABM, and partner co-marketing strategies
Collaborative working style – Experience working closely with Sales, Partnerships, and Product Marketing to align messaging and optimise funnel performance
Ownership and initiative – Comfortable taking end-to-end responsibility for strategy, execution, and reporting
Communication and influence – Skilled at managing stakeholders, presenting results, and building credibility across teams.

Job Responsibility

Build the B2B Lead Engine - you’ll design, test, and scale a lead acquisition strategy from the ground up, developing repeatable and measurable playbooks across multiple channels (digital, events, partnerships, outbound, ABM, and more)
Own Channel Strategy and Execution - you’ll plan, launch, and optimise acquisition campaigns across paid media, content syndication, email, LinkedIn, webinars, trade shows, and partner co-marketing initiatives
Drive Partner Ecosystem Growth - you’ll generate inbound interest and build a high-quality pipeline of distributors, integrators, installers, and homebuilder opportunities, as well as B2B2C partners
Collaborate Across Teams - you’ll work hand-in-hand with Sales, Partnerships, and Product Marketing to ensure seamless lead handover, consistent messaging, and effective partner engagement
Performance Measurement and Optimisation - you’ll define KPIs and lead quality metrics, track performance across all channels, and continuously refine campaigns to increase efficiency and conversion
Test and Scale - you’ll lead a culture of experimentation, identifying new acquisition tactics, testing bold ideas, and scaling what delivers the best commercial results
Own the Acquisition Tech Stack - you’ll work with CRM, e-commerce, and product teams to manage the marketing automation and attribution tools that underpin transparent, scalable lead management
Champion Data and Insight - you’ll use data to drive decision-making, forecast pipeline contribution, and ensure marketing investment translates directly to revenue impact
Represent the Brand Externally - you’ll attend trade shows, events, and partner activations to promote Pod, gather market intelligence, and build trusted relationships with industry players.

What we offer

Access for you and up to 5 family/friends to the 'UnMind' wellbeing platform
Podpoint Charger
Discounted energy tariff (Pod Power or EDF Employee Programme)
Flexible hybrid working model
Work abroad for up to 20 days per year
Family & friend discount scheme
25 days holiday (plus Bank Holidays)
Very generous parental and family leave
Pension scheme with a 4.5% matched contribution
Eyecare scheme

Fulltime

Demand Generation Lead (Integrated Programmes)

We’re looking for a Demand Generation Lead (Integrated Programmes) to own the de...

Location

United Kingdom , London

Salary:

55000.00 - 85000.00 GBP / Year

Xelix

Expiration Date

Until further notice

Requirements

7+ years’ experience in demand generation or growth marketing roles in B2B SaaS
Proven experience designing and running integrated, multi-channel demand generation programmes across digital, events, ABM, and lifecycle marketing
Previous management experience
Strong stakeholder leadership across Sales and Marketing
Strong understanding of B2B enterprise funnel
Ability to bring structure and clarity to fast-moving, cross-functional environments
Commercial mindset focused on pipeline outcomes through integrated execution

Job Responsibility

Establish and maintain the integrated calendar and delivery framework that governs cross-channel planning and execution across digital, events, ABM, and lifecycle activity
Translate demand strategy into structured, cross-channel programmes that drive coordinated pipeline motions
Align stakeholders across Marketing, Sales, SDRs, Product Marketing, and Marketing Operations to ensure programmes are commercially focused and execution-ready
Lead a small execution team to deliver integrated programmes with clear prioritisation, sequencing, and coordination
Optimise programme performance with Marketing Operations, translating insight into improvements in MQA generation, conversion, and pipeline impact

What we offer

Competitive salary of £55,000 - £85,000 depending on experience
27 days of annual leave (including 3 days Christmas closing), with the option to roll over 3 days
Hybrid working with two days a week from our dog-friendly Hoxton office and on-site gym
Comprehensive private medical & dental cover with Vitality
Enhanced parental leave pay
Learning & development culture – £1,000 personal annual budget
We’re carbon-neutral and are working towards ambitious carbon reduction goals
Lots of team socials & activities
Annual team retreat

Fulltime

Select Country

Marketing Programme Manager – ABM

Job Description

Job Responsibility

Requirements

Nice to have

What we offer

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