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Marketing Product Manager – Web Strategy

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Apex Systems

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Location:
United States , Atlanta

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Category:
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Contract Type:
Not provided

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Salary:

53.00 - 63.00 USD / Hour
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Job Description:

Marketing Product Manager – Web Strategy (Contract) for Microsoft’s Windows, Surface, and Copilot Web Strategy team. Lead high‑impact web initiatives across some of the company’s most visible consumer products. This role sits at the center of product, marketing, design, engineering, and analytics—driving the end‑to‑end web experience for major product and feature launches. Shape how millions of customers discover, learn about, and engage with Microsoft’s device ecosystem.

Job Responsibility:

  • Lead Web Launches: Own the full web experience for product and feature releases—defining vision, success metrics, and operating models that deliver measurable business outcomes
  • Translate Insights Into Product Influence: Use customer behavior data to shape upstream product decisions, including roadmap direction, naming, and positioning
  • Drive Executive Alignment: Craft and deliver executive‑ready narratives that connect web insights to investment choices and quarterly planning
  • Champion Customer Experience: Make principled decisions that protect clarity, accessibility, and trust—even when it requires short‑term tradeoffs
  • Orchestrate Web Verticals: Serve as the strategy hub across SEO/AEO, content strategy, design, development, delivery, and experimentation to land a unified, prioritized plan for Devices
  • Apply AI Thoughtfully: Identify opportunities to use AI for personalization, content scaling, and workflow acceleration within governance constraints

Requirements:

  • 10+ years in web strategy, product, or ecommerce for complex consumer portfolios
  • Deep fluency in information architecture, funnels, attribution, page strategy, and Core Web Vitals
  • Strong data literacy: defining metrics, running experiments, and converting insights into roadmap decisions
  • Proven success leading cross‑functional teams across design, engineering, analytics, and retail partners
  • Experience applying AI for content scaling, recommendations, or workflow acceleration
  • Executive‑ready communication and storytelling skills
  • Demonstrated ability to manage agencies and vendors, including writing outcome‑based SOWs and holding partners accountable

Nice to have:

  • Experience managing multi‑brand or multi‑category device portfolios across global markets (including RTL locales)
  • Background driving innovation with agencies or systems integrators
  • Comfort operating in agile environments with scaled content operations
  • Knowledge of AEO and schema strategies that improve how answers are retrieved by AI systems
What we offer:
  • medical, dental, vision, life, disability, and other insurance plans
  • ESPP (employee stock purchase program)
  • 401K program with a company match after 12 months of tenure
  • HSA (Health Savings Account on the HDHP plan)
  • SupportLinc Employee Assistance Program (EAP) with up to 8 free counseling sessions
  • corporate discount savings program and other discounts
  • on-demand training program
  • access to certification prep and a library of technical and leadership courses/books/seminars after 6+ months of tenure
  • certification discounts and other perks to associations that include CompTIA and IIBA
  • dedicated customer service team
  • certified Career Coach

Additional Information:

Job Posted:
January 17, 2026

Work Type:
Remote work
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