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Lotus Cars builds world-class, high-performance and lightweight sports cars that are sold all around the world. To bring the company to the level we want it to be, we are looking for a Marketing, PR & Communications Manager – North Asia to join us in our Global Commercial site based in North Asia. Role will work closely with the China/APAC commercial team, Lotus Dealer network, and appointed agency to facilitate development of robust short and long term marketing, PR and communication plans as part of the short and long term Lotus overall business plan process.
Job Responsibility
Definition of marketing plan that meets the required standards to meet business objectives
Conduct post event analysis to understand effectiveness of action
Develop and manage regional advertising/digital campaigns
Manage Marketing budget and track spend
Build relationships with Press and Media
Collaborate with China/APAC commercial team
Foster relationships with digital media and influencers