Marketing Performance Leader Job at IKEA (Bucharest)

Sr. Analyst, Marketing Performance

Play a critical role in shaping how Campbell's connects with consumers. Manage a...

Location

United States , Camden

Salary:

90600.00 - 130300.00 USD / Year

THE VAIL CORPORATION

Expiration Date

Until further notice

Requirements

Bachelor's degree
4+ years of experience in analytics, insights, or marketing performance
note that graduate degree in related field (e.g. Analytics) may count for additional experience
experience with one or more of the following: Media Measurement (esp. Market Mix Modeling), Media Planning or Execution (in-house or agency), Working on a Business or Advanced Analytics Team
advanced data transformation skills (Power Query or similar platform)
proficiency in Power BI (or similar platforms)
ability to manipulate data from disparate sources and in different formats
strong attention to detail and ability to manage multiple priorities
excellent communication and storytelling skills

Job Responsibility

Lead platform excellence as the subject matter expert for the division's Marketing Optimization platform
collect data from multiple sources and combine into a cohesive product, with a high degree of accuracy and quality
collaborate with vendor partners and senior insights leaders to develop models and scenarios for smarter marketing investments
drive strategic insight by integrating performance data with other sources to deliver holistic, actionable insights
leverage platform capabilities to forecast optimal marketing investment levels
model scenarios to drive strategic conversations and guide activation
tell stories that drive action by translating data into compelling stories for a non-technical audience
develop innovative methods to integrate data sources for comprehensive marketing performance analysis

What we offer

medical
dental
short and long-term disability
AD&D
life insurance
matching 401(k) plan with immediate vesting
unlimited sick time
paid time off
holiday pay
free access to fitness center (if in WHQ)

Fulltime

Sr. Director, Broadband Performance Marketing

As the Sr. Director, Broadband Performance Marketing, you will lead data-driven ...

Location

United States , Bellevue

Salary:

222400.00 - 300800.00 USD / Year

T-Mobile

Expiration Date

Until further notice

Requirements

Bachelor's Degree (Required)
10-15 years Marketing experience in authoring and executing national integrated direct marketing plans with recognized B2C brands
5-10+ years of experience delivering omni/multi-channel integrated campaigns at scale and leveraging data and digital in execution
Digital Marketing: Must have a solid understanding of digital marketing and experience including CRM, web/ecommerce, media, social, etc. (Required)
Direct Marketing : Must have experience in data driven marketing techniques and traditional database marketing is critical. Adobe Analytics and media platform experience a strong plus. (Required)
Consumer Insights: Exceptional experience applying consumer insights to improve campaign targeting, delivery, performance, etc. (Preferred)
Cross Functional Relationships: Campaign leadership skills – end to end campaign development including strategy, segmentation, targeting, etc. in a multi-channel/omni-channel environment. Ensuring all stakeholders are aligned and delivering on clearly-defined strategy. (Required)
At least 18 years of age
Legally authorized to work in the United States

Job Responsibility

Serve as the senior leader and escalation point for performance marketing, providing executive-level visibility into performance, forecasts, risks, and opportunities
Own performance marketing strategy and outcomes for broadband, with accountability for acquisition growth, efficiency, and ROI across all channels
Define and scale integrated, cross-channel strategies that unify media, CRM, web, and offline channels into a cohesive, high-performing acquisition engine
Establish best-in-class measurement frameworks, including attribution, incrementality testing, and full-funnel performance visibility
drive adoption of standardized KPIs and reporting
Lead investment strategy and optimization, guiding budget allocation, channel mix, and tradeoffs to maximize growth and efficiency at scale
Build and institutionalize a culture of experimentation, setting enterprise learning agendas, test-and-learn roadmaps, and continuous optimization practices
Identify and close capability gaps across data, technology, process, and talent
champion advancements in AI, automation, and MarTech to accelerate performance
Develop and mentor high-performing teams, fostering analytical rigor, strategic thinking, and a performance-first mindset across the organization

What we offer

Medical insurance
Dental insurance
Vision insurance
Flexible spending account
401(k)
Employee stock grants
Employee stock purchase plan
Paid time off
Up to 12 paid holidays
Paid parental and family leave

Fulltime

Senior Performance Marketing Specialist

We are looking for a Senior Performance Marketing Specialist to lead demand gene...

Location

United States , Houston

Salary:

Not provided

Robert Half

Expiration Date

Until further notice

Requirements

At least 5 years of experience in digital marketing with a strong focus on paid search and performance-driven lead generation
Proven success managing Google Ads and Bing Ads campaigns in a B2B setting
manufacturing sector experience is preferred
Strong analytical capability with experience using tools such as Google Analytics and Power BI to interpret results and communicate insights
Ability to present campaign performance, opportunities, and recommendations confidently to executives and General Managers
Hands-on experience with lead generation strategy, conversion optimization, and growth-focused marketing initiatives
Familiarity with WordPress and comfort managing website content updates that support acquisition goals
Working knowledge of CRM and marketing platforms such as Microsoft Dynamics, Salesforce, HubSpot, or Zoho
Comfortable collaborating across functions in a fully onsite environment while balancing strategic planning with day-to-day execution

Job Responsibility

Lead paid search programs across key platforms, continuously refining targeting, bidding, and ad performance to increase lead volume
Monitor conversion trends and campaign effectiveness, then turn findings into clear updates and recommendations for senior leadership
Oversee lead generation activity for several business units, aligning marketing efforts with broader revenue and growth priorities
Maintain and update website content in WordPress to support campaign goals, user experience, and conversion opportunities
Work closely with sales, marketing colleagues, and business leaders to coordinate initiatives that strengthen demand generation outcomes
Help shape short- and long-term marketing plans by identifying performance opportunities, testing new ideas, and improving channel strategy
Use analytics, call tracking, and reporting tools to evaluate results and support data-driven decision-making
Apply AI and automation solutions to streamline workflows, improve campaign execution, and enhance marketing performance

What we offer

Medical, vision, dental, and life and disability insurance
enrollment in company 401(k) plan

Fulltime

Sr. Analyst, Marketing Performance

Play a critical role in shaping how Campbell's connects with consumers. Manage a...

Location

United States , Camden

Salary:

90600.00 - 130300.00 USD / Year

Campbell Soup Company

Expiration Date

Until further notice

Requirements

Bachelor's degree
4+ years of experience in analytics, insights, or marketing performance. Note that graduate degree in related field (e.g. Analytics) may count for additional experience
Experience with one or more of the following: Media Measurement (esp. Market Mix Modeling), Media Planning or Execution (in-house or agency), Working on a Business or Advanced Analytics Team
Advanced Data Transformation skills (Power Query or similar platform
Proficiency in Power BI (or similar platforms)
Ability to manipulate data from disparate sources and in different formats
Strong attention to detail and ability to manage multiple priorities
Excellent communication and storytelling skills

Job Responsibility

Lead Platform Excellence
Serve as the subject matter expert for the division's Marketing Optimization platform
Collect data from multiple sources and combine into a cohesive product, with a high degree of accuracy and quality
Collaborate with vendor partners and senior insights leaders to develop models and scenarios for smarter marketing investments
Drive Strategic Insight
Integrate performance data with other sources to deliver holistic, actionable insights
Leverage platform capabilities to forecast optimal marketing investment levels
Model scenarios to drive strategic conversations and guide activation
Tell Stories that Drive Action
Translate data into compelling stories for a non-technical audience

What we offer

medical
dental
short and long-term disability
AD&D
life insurance (for individual, families, and domestic partners)
matching 401(k) plan with immediate vesting
unlimited sick time
paid time off
holiday pay
free access to the fitness center (if in WHQ)

Fulltime

Director, Channel Growth & Performance Marketing

The Director, Channel Growth & Performance Marketing is responsible for defining...

Location

United States , Santa Monica

Salary:

40.00 - 46.88 USD / Hour

Aquent

Expiration Date

Until further notice

Requirements

Bachelor's degree in marketing, Business, Economics, Data Analytics, or related field, or equivalent work experience
10+ years of experience in growth marketing, lifecycle/CRM, subscriber marketing, performance media, and/or digital strategy within entertainment, media, or streaming, ideally with studio, streamer, YT channel, or other content-driven businesses
Strong conceptual and aesthetic sensibility paired with strategic business acumen
Deep understanding of the evolving media landscape, including FAST, AVOD, SVOD, and global distribution ecosystems
Exceptional communication and presentation skills, with the ability to influence senior executives and stakeholders
Strategic, highly collaborative leader with strong storytelling skills and the ability to translate data into clear, compelling business insights
Deep knowledge of the evolving streaming landscape, including ad-supported models, subscription ecosystems, and emerging distribution channels

Job Responsibility

Develop and lead the growth marketing strategy across streaming and channels ecosystem (SVOD, AVOD, FAST), shaping initiatives and campaigns that drive audience growth, subscriber acquisition, engagement, and retention while reducing churn
Support the VP, Channels Marketing through close collaboration on strategy development and planning, delivering insights, performance trends, and recommendations that inform marketing direction and investment decisions
Translate brand strategy into execution across paid, owned and earned media channels, partnering with creative, social, and programming teams to develop brand briefs, campaigns, and cohesive messaging frameworks across consumer touchpoints
Lead global channel marketing initiatives inclusive of but not limited to AV, Design, Publicity, Digital media (web and social), SEO and discovery optimization strategies
Strategize and operationalize KPI frameworks alongside the business unit, paid media and research teams that link marketing performance to content outcomes, including viewership, conversion, retention, churn, and lifetime value
Collaborate with partner teams to develop a test-and-learn agenda aimed at unlocking new acquisition channels, ad formats, and scaling user acquisition activities. Assist in translating campaign/test results into clear, concise, exec-friendly updates and reports
Collaborate with platform and distribution partners (e.g. Amazon Prime Video Channels, Roku, Apple and more) to optimize in-platform merchandising, promotional opportunities, and partner marketing initiatives that enhance visibility and performance of content
Leverage audience insights, viewing behavior, and market trends to inform go-to-market strategies, content launches, channel programming, and content planning and development
Partner cross-functionally with distribution, partnerships, research, and operations to align growth initiatives with business priorities and platform opportunities

Fulltime

Digital Marketing Leader

Lead the development of digital marketing planning and performance to maximize r...

Location

China , Shanghai

Salary:

Not provided

IKEA

Expiration Date

Until further notice

Requirements

Deep knowledge of Paid Media
Deep knowledge of marketing technology
Broad knowledge of integrating Paid, Owned and Earned media
Broad knowledge of the media industry, including rates, terms and procurement process for Paid, Social and Digital Media Marketing
Broad knowledge of IKEA concept, brand objectives, values and vision
Broad knowledge of IKEA tools, processes and cycles
Broad knowledge of Group strategies, priorities and business planning process
Good knowledge of change management methods and tools as well as stakeholder management
Broad knowledge of the IKEA multichannel reality and omni channel consumer and customer insights and behaviours
Broad knowledge of operational plans and goals as well as follow up on KPIs

Job Responsibility

Responsible for paid media performance – Plan, execute, and optimize digital campaigns and always-on to maximize reach, traffic, and conversion across all digital channels
Activate segmentation strategies – Leverage the Global segmentation model to create actionable local micro segments aligned with country priorities and marketing strategies
Integrate and activate data – Connect audience, media, and performance data to inform targeting, creative optimization, and continuous learning loops
Orchestrate channel mix – Manage investment and optimize campaigns across search, programmatic, display, video, and paid social to ensure full-funnel effectiveness and efficiency for opportunity categories, and commercial projects including but not limited to IDS, IB, Food
Actively cooperate with key stakeholders to secure integration, common focus and maximize impact
Responsible to manage and secure media and agency relationship to meet objectives
Lead specific media platform(s) intelligence efforts as the key point of contact, proactively sourcing and disseminating up-to-date media information and technological advancements to drive team awareness and strategic decision-making
Measure and optimize ROI – Track performance against business objectives, extract insights, and refine targeting, messaging, and channel allocation to drive impact
Be an active player in driving an open and sharing climate, be a role model of the IKEA values, and contribute to the transformation of IKEA

Fulltime

Franchise Marketing Leader

This role will lead franchise marketing for all products across our Turn 10 and ...

Location

United States , Redmond

Salary:

155800.00 - 277200.00 USD / Year

Microsoft Corporation

Expiration Date

Until further notice

Requirements

Master's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in business OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 8+ years experience in business OR equivalent experience
6+ years people management experience

Job Responsibility

Creating global franchise marketing plans that drive awareness, purchase intent, and engagement for all products
Driving and coordinating holistic strategies across multiple disciplines (game, franchise, community, PR/communications, partnerships)
Coaching and managing thoughtful career planning and development for a team of high-performing Marketing Managers
Building, supporting and modeling an inclusive and healthy team culture
Developing always-on lifecycle marketing programs in partnership with our studio, agency, and media teams
Serving as the brand steward by protecting, growing and enhancing our brands
Analyzing consumer trends and behavior to advise and assist the studio with portfolio development and planning
Building and nurturing relationships across multiple studio and marketing teams

Fulltime

Performance Marketing Strategy Manager I

Location

United States , San Francisco

Salary:

140000.00 - 155500.00 USD / Year

Uber

Expiration Date

Until further notice

Requirements

4+ years of experience in performance marketing, specifically in building multi-channel and cross-channel strategies
Bachelor's degree in Marketing, Economics, or equivalent experience
Ability to analyze and structure data, turn data into insights, and insights into actions that assist senior management and other business leaders with decision-making
High level of business acumen with an analytical approach

Job Responsibility

Build the paid channel strategy for our delivery business in collaboration with strategy & planning, operations, and finance teams
Build plans in collaboration with channel excellence teams that guide the execution of the paid channels strategy for our delivery business
Proactively monitor and report on performance and insights, then provide strategic recommendations on how paid channels can address local marketing challenges
Work closely with channel excellence teams to turn initiatives launched by the delivery vertical into globally scaled solutions

What we offer

Bonus program
Equity award & other types of comp
401(k) plan
Eligible for various benefits

Fulltime

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Marketing Performance Leader

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