Marketing Operations Manager Job at Avoca (New York)

Marketing Operations Manager

Avoca

Location:
United States , New York

Category:
-

Contract Type:
Not provided

Salary:

130000.00 - 200000.00 USD / Year

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Job Description:

We’re looking for a Marketing Operations Manager to build and own the systems, data, and processes that power Avoca’s go-to-market engine. This role sits at the intersection of Marketing, Sales, and Revenue Operations, and will be foundational in shaping how we generate, track, and convert demand as we scale. You’ll design and implement the marketing operations infrastructure from the ground up. You will be defining lead lifecycle and attribution models, standing up dashboards and reporting, and creating repeatable processes that connect marketing activity to pipeline and revenue. This is a high-ownership role for someone who thrives in early-stage environments, enjoys creating structure where little exists, and wants to enable GTM teams to move faster and make better decisions with clean data and clear signal.

Job Responsibility:

Own and optimize Avoca’s marketing tech stack including CRM, marketing automation, attribution, and analytics
Build and maintain lead lifecycle management, routing, scoring, and handoff processes with Sales
Define and report on core marketing and pipeline metrics including funnel performance, conversion rates, and ROI
Partner with Marketing to enable campaign execution, experimentation, and performance measurement
Ensure data accuracy, governance, and consistency across systems and dashboards
Support forecasting, planning, and pipeline reporting in partnership with Sales and Finance
Identify and implement process improvements to increase GTM efficiency and scalability
Act as a key liaison between Marketing, Sales, RevOps, and Systems teams

Requirements:

3–6+ years of experience in Marketing Operations, Revenue Operations, or Growth Ops
Strong hands-on experience with CRM and marketing automation tools (e.g., HubSpot, Salesforce, Marketo, etc.)
Deep understanding of B2B SaaS funnel metrics and attribution models
Highly analytical with strong spreadsheet, dashboarding, and data modeling skills
Ability to translate business questions into clean, actionable reporting
Comfortable working cross-functionally in a fast-paced, high-growth environment

Nice to have:

Experience supporting enterprise or sales-led GTM motions

What we offer:

Offers Equity
Offers Bonus

Additional Information:

Job Posted:
February 21, 2026

Employment Type:

Fulltime

Work Type:

On-site work

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