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Adapty powers in-app subscriptions for 20,000+ apps and processes over $3B in revenue every year. We’re one of the fastest-growing SaaS companies in mobile, and our marketing team is scaling fast to match. We’re a sharp, ambitious marketing team that’s outgrown its processes. Leads get to sales but we can’t always figure out the exact path. Documentation exists in six places or nowhere. Designers get requests from three directions at once. We know what good looks like — we just need someone who wakes up every morning wanting to build the system that gets us there. If you’re the kind of person who sees a messy spreadsheet and can’t rest until it’s clean, and you get genuine satisfaction from making a team run better, keep reading.
Job Responsibility:
Own the lead handoff process between marketing and sales and the reporting on it
Own the marketing side of HubSpot: create campaigns, forms, workflows and make sure it’s uniform and compliant
Own marketing documentation: gather, structure, and keep current everything from tone of voice and ICP definitions to growth playbooks and process docs
QA our marketing analytics and attribution setup and own its quality
Manage task flow and workload distribution across shared resources on our team (designers, analysts, web developers)
Build structured processes for projects that have a regular cadence: website updates, analytics reporting, campaign operations
Requirements:
1+ years in a marketing, operations, or project coordination role, or you’ve been the person who informally kept things organized wherever you worked
You’re organized to the point where people call it a personality trait
Tools like HubSpot and Google Analytics do not overwhelm you
You understand marketing funnels well enough to QA attribution and lead routing without needing someone to explain what a UTM is
You can work across teams and manage competing priorities without drama
You don’t need to be told what to organize — you walk into a room, see what’s broken, and fix it
Nice to have:
Experience with HubSpot
Familiarity with analytics tools like GA4, PostHog, or Mixpanel
Background in B2B SaaS marketing specifically (not just SaaS in general)
What we offer:
Flexible remote work from anywhere
We work as individual contractors (PTO, public holidays, and sick leave included)