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LiveKit is looking for a Marketing Operations & Analytics Manager to empower the Marketing team to understand and amplify the impact of their efforts. You’ll take ownership of our marketing systems, data flows, and reporting infrastructure—ensuring clean data, actionable insights, and highly efficient processes. You’ll collaborate across Marketing, Sales, and RevOps to drive attribution, lead routing and scoring, campaign operations, and actionable insights. You’ll also serve as the systems admin for our marketing stack and the go-to strategic partner for analytical and operational enablement. This is a high-impact, highly collaborative role where creativity, operational rigor, and relationship-building skills are equally important.
Job Responsibility:
Manage and administer our marketing stack: CRM, marketing automation, analytics, attribution & integration tools
Design, implement, and maintain campaign tracking, lead-scoring, and lead-routing workflows in partnership with Marketing and Sales
Build and maintain dashboards and reports that clearly communicate performance and trends in pipeline, channel ROI, conversion rates, and attribution
Conduct ad-hoc analyses to surface opportunities, highlight important trends, and influence decisions across the business
Maintain data hygiene and governance: manage opt-outs, consent, segmentation, contact lists, and ensure marketing activities comply with privacy regulations
Generate target contact lists for campaigns, manage targeting and segmentation workflows, and ensure accurate campaign operations
Enable self-service analytics across the Marketing team: train users, build tooling, and ensure team members have what they need to understand the impact of their work
Collaborate with RevOps, Finance, and other stakeholders to ensure alignment of systems, processes, definitions, and metrics across the GTM stack
Requirements:
4+ years of experience in Marketing Operations, Analytics, or a similarly data-driven marketing role—ideally at a high-growth SaaS or developer-focused company
Strong hands-on experience with marketing and sales systems (e.g., HubSpot, Salesforce, Marketo, or similar), and cross-tool integrations
Demonstrated ability in building dashboards and visualizations (Tableau, Looker, Power BI, or similar), and deriving insights from data
Solid understanding of attribution models, funnel analysis, lead scoring, lead routing, and campaign performance measurement
Excellent systems thinking—able to map how data flows across platforms, define processes, automate repetitive tasks, and ensure data integrity
Strong communicator and collaborator—comfortable partnering across functions, enabling others, and translating data for non-technical audiences
Highly organized, detail-oriented, able to manage multiple campaigns and systems in parallel