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The Marketing Officer will provide support to the Director, Marketing across a wide range of marketing activities in the Recruitment, Engagement & Marketing Services team. The position is active in the facilitation, implementation, and evaluation of marketing activities, and provides support on tactical execution relating to future student’s awareness and evaluation of our courses and student services. The Marketing Officer works with the Director, Marketing and the REM Business Partners to ensure marketing activities are developed and executed in line with the strategic direction of the University. The applicant brings industry knowledge and awareness of emerging trends and issues across the portfolio.
Job Responsibility:
Assist the Director of Marketing and the REM Business Partners in the management, development, and production of marketing materials within agreed timeframes including publications, merchandise, reports, and other marketing specific promotional materials
Support the development and management of marketing campaigns to drive applications to the University
Ensure all marketing collateral and the website is current and aligned to brand and content frameworks
Coordination of marketing activity in the execution of the annual and overall marketing plans
Ensure campaign materials are audience aligned and meet the quality standards of the University
Requirements:
Completion of a degree and experience in marketing or a related area (communications, media, public relations or journalism) or relevant marketing experience
The ability to manage projects and concurrent priorities, as well as work independently and apply continuous improvement principles
Proven marketing and communication skills as evidenced by high quality email publications, advertising, and publicity material
Experience in writing, editing, and proofreading marketing collateral and websites
Flexibility and responsiveness to changing priorities and a proven capacity to perform well in a pressure environment