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Marketing Manager

United States, New York City Employment contract 60.69 - 67.43 USD / Hour · Job Posted January 20, 2026
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Job Description

Our client is dedicated to elevating trusted journalism and supporting the publishers who produce it. Their work helps millions of readers connect with high-quality reporting every day while enabling news organizations to thrive in the digital era. This team operates like a lean, high-impact startup within a large company—fast, collaborative, and deeply committed to building the future of news. Every team member is empowered to influence product direction, optimize performance, and take on meaningful responsibility in a dynamic environment full of opportunity. The News Marketing Manager will play a critical role in shaping the work that fuels our subscription strategy and marketing roadmap. This role will partner closely with cross-functional teams to assess opportunities, guide planning, and help run the business. If you’re proactive, curious, and excited to support the evolution of a global subscription product, this role offers the chance to contribute at the ground level of impactful, forward-looking work. We’re looking for a strategic and hands-on Marketing Manager to work across the full News and News+ global marketing landscape. This person will design and execute campaigns that attract, nurture, and convert new customers while also driving retention and engagement within our existing base.

Job Responsibility

  • Assist News Marketing Lead with driving marketing activations and consumer-facing events with high attention to detail and accuracy
  • Own project timelines, cross-functional internal collaboration, approvals and task management to ensure seamless project executions
  • Develop a process of continuous improvement, analyzing campaign results and feeding new insights back into future plans
  • Collaborate with internal stakeholders across the ecosystem to execute cross-merchandising opportunities
  • Support News Marketing Lead with post-campaign debriefs and wrap-up documents to capture insights and optimize future activations
  • Apply a performance marketing lens when collaborating with multiple cross-functional teams to bring together all aspects of the user’s lifecycle

Requirements

  • Bachelor’s Degree
  • 8+ years of experience in marketing
  • Demonstrated ability to operate with curiosity, attention to detail, and a drive to improve processes
  • Highly refined written and verbal communication skills
  • Exceptional organizational skills and the ability to manage multiple projects simultaneously
  • Demonstrated ability to design A/B tests, analyze campaign performance and deliver actionable recommendations
  • Proven success driving acquisition, retention, and expansion through digital-first campaigns
  • Strong analytical skills with the ability to forecast and tie marketing activities to revenue outcomes
  • Solid understanding of audience segmentation, data workflows and marketing automation
  • Experience collaborating closely with creative teams, Product Marketing, and/or Engineering to achieve pipeline goals

Nice to have

  • Experience working in subscription-based, content-driven, or media businesses
  • Familiarity with digital content performance or subscription funnels
  • Passion for journalism, product development, and understanding how content and product work together to drive subscriber value
  • Experience with Slack, Keynote, Numbers, Airtable, and Quip

What we offer

  • subsidized health, vision, and dental plans
  • paid sick leave
  • retirement plans with a match

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