Job Description:
About the Organisation New Zealand Mint is New Zealand’s only precious metals mint, a role they have held for over five decades. Their focus is simple: help clients invest with clarity and confidence. Whether clients are preserving wealth long term or navigating shorter-term opportunities, they make precious metals accessible, secure, and simple. Based in Auckland, you would be joining a small and dynamic organisation with a growth mindset. About the role Reporting directly to the Chief Marketing Officer, this is a hands-on, execution-focused role sitting within a small, tight-knit marketing team. Working closely with the CMO, you will translate strategy into execution across the full marketing mix. With strong brand awareness already established, the opportunity now is to deepen customer engagement and drive commercial results across multiple channels. Key Responsibilities Plan and execute campaigns that move customers through the funnel – from awareness to consideration to purchase Own and improve the customer experience across digital, content, and physical retail touchpoints Support the rollout of e-commerce and digital product initiatives, working closely with developers to ensure strong UX Develop and manage content across channels including SEO, email, and web Report on campaign performance and make data-informed recommendations Create impactful person retail experiences that drive repeat purchases Partner with Sales teams to deliver effective collateral, messaging, and campaign support Act as the day-to-day marketing lead for the NZ Mint brand, working alongside the CMO and a small internal creative team Key attributes needed 5+ years of experience across brand, digital, and integrated campaign execution Strong understanding of the customer journey and what drives conversion Experience in financial services, premium consumer, or a similarly considered purchase environment Familiarity with CRM platforms and email marketing execution Solid working knowledge of SEO and content marketing An ownership mindset: someone who takes accountability from brief through to delivery Why Apply NZ Mint is an iconic New Zealand brand with a strong market presence and genuine investment behind it. This role offers direct access to senior leadership, real ownership of the NZ marketing function, and a breadth of remit that’s hard to find at this level. If you’re a commercially minded marketer who thrives on execution and wants to see the direct impact of your work, this is worth a conversation.
