Marketing Manager, Robert Half

Robert Half

Location:
United States, Miami

Category:
-

Contract Type:
Employment contract

Salary:

Not provided

Save Job

Apply Position

Job Description:

We are in the market for a Marketing Manager to join our operations in Miami, Florida. This role is crucial in leading and coordinating marketing efforts to promote the launch of a premium iron supplement product. The Marketing Manager will work closely with agencies to devise and implement marketing strategies, ensuring an integrated approach across retail, eCommerce, and hospital channels to achieve substantial revenue growth.

Job Responsibility:

Collaborate with external agencies to conceive and execute integrated marketing campaigns, aligning with our business objectives
Ensure uniformity in messaging and branding across all platforms through coordinated cross-channel campaigns
Drive online sales by refining digital strategies, including paid media, email campaigns, and promotions in the e-commerce realm
Enhance product visibility in retail by implementing strategies such as in-store promotions and merchandising
Develop targeted campaigns for hospital channels, focusing on education and awareness, and work alongside sales teams to consolidate relationships and generate leads
Keep a close eye on campaign performance metrics across all channels, providing actionable insights for optimization
Generate and present reports on campaign success and ROI to senior leadership
Leverage a comprehensive digital marketing toolkit to develop and execute innovative marketing ideas

Requirements:

Proficient in Adobe Creative Cloud for creating compelling marketing materials
Experience with CRM for maintaining strong relationships with customers and tracking sales
Familiarity with Facebook Insights to analyze and improve social media engagement
Ability to use Google AdWords for effective online advertising campaigns
Proficient in Google Analytics to monitor and analyze website traffic
Strong ability to create and manage advertisements for various platforms
Demonstrable experience in enhancing brand awareness through innovative strategies
Understanding of budget processes in a marketing context
Proven experience in campaign planning and execution
Excellent communication skills to effectively convey brand messages
Legally authorized to work in the United States

What we offer:

Access to top jobs
Competitive compensation and benefits
Free online training
Medical, vision, dental, and life and disability insurance
Eligibility to enroll in 401(k) plan

Additional Information:

Job Posted:
March 21, 2025

Employment Type:

Fulltime

Work Type:

On-site work

View All Jobs In This Company

Job Link Share:

Marketing Manager