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Are you innovative and passionate about current trends and creating digital marketing campaigns? IDS Logic is looking to hire a Head- Marketing to support the marketing team in effectively promoting its message across all digital channels. On a daily basis, they will manage IDS Logic social media, including Facebook, Twitter, and Instagram, and create email blast campaigns to target key customers. They will also delegate responsibilities to copywriters, content creators, and other members of the marketing team, and stay up to date on the latest social media trends.
Job Responsibility:
Create and manage content for IDS Logic social media, emails, and other forms of digital communication
Research, track, and analyze consumer behaviours and trends and implement research into digital marketing campaigns
Prepare reports and analytics on the overall performance of various marketing campaigns, including ROIs and KPIs
Collaborate with the marketing team and other departments heads to brainstorm new and innovative growth strategies and marketing techniques
Develop and monitor campaign budgets
Collaborating with finance staff to set and stay within budget
Stay up to date on the latest social media trends, and implement them in IDS Logic marketing campaigns
Requirements:
Social media savvy, with a passion for staying on top of trends
Strong sense of creativity, imagination, and innovation
Excellent interpersonal skills, with the ability to collaborate with other departments
In-depth knowledge of various social media platforms and best practices
Ability to analyze consumer metrics, reports, and trends
Strong project management and managerial skills
Nice to have:
In-depth knowledge of current digital trends
Experience in digital marketing, or a related field
Experience with SEO and SEM strategy and keyword research
Understanding of website analytics tools, such as Google Analytics
Analytical mind, with a passion for measuring data