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Marketing Manager

United States, Vallejo Employment contract 110000.00 - 140000.00 USD / Year · Job Posted May 05, 2026
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Job Description

The Marketing Manager is a hands-on generalist who owns and executes strategy across social media, content, email, events, and web. Reporting to the Director of Marketing, this role operates within a lean two-person marketing team — meaning real ownership, real visibility, and a direct hand in shaping the brand. The ideal candidate is a self-starter who thrives in ambiguity and is excited to help build something from the ground up.

Job Responsibility

  • Build and manage a content calendar across Instagram, Facebook, YouTube, LinkedIn, Reddit, Twitter, and TikTok
  • Create, schedule, and publish posts, stories, reels, and short-form video content
  • Monitor engagement, respond to comments and messages, and manage brand reputation
  • Manage Google Business listings and coordinate responses to Google Reviews
  • Support paid advertising (Meta & Google Ads) and media buying as needed
  • Own the full content lifecycle — strategy, creation, deployment, and performance tracking across campaigns, SEO/GEO, sales enablement, and web content
  • Own end-to-end email marketing including campaign builds, automated workflows, audience segmentation, and performance analysis
  • Own and execute national events, sponsorships, and brand activations from concept through recap
  • Manage logistics including venue sourcing, vendor management, budgeting, and cross-channel promotion
  • Capture on-site content and report on event performance
  • Partner with dealer partners to support local event marketing efforts
  • Manage and update dealer microsites for accuracy and brand consistency
  • Support the Director of Marketing on website content refreshes, Newsroom, and Media Kit management
  • Coordinate with the web agency and developers as needed

Requirements

  • 5–7+ years across digital marketing, social media, content, email marketing, and event management
  • Strong B2C or D2C background, ideally in premium, luxury, or lifestyle goods
  • Demonstrated ability to manage social media at both a strategic and executional level
  • Proven experience building and executing email campaigns and automated workflows
  • Strong copywriting skills with an eye for on-brand storytelling
  • Comfortable with light performance reporting (open rates, click rates, content analytics)
  • Self-starter who can own multiple channels with minimal direction
  • Commutable to Mare Island, Vallejo CA — hybrid minimum 3 days onsite
  • Available to travel approximately 35% for events, partnerships, and film shoots

Nice to have

  • HubSpot or similar CRM
  • SEMRush or similar content tools
  • Later.com or similar scheduling platforms
  • Agency background
  • Automotive, OEM, or lifestyle/premium brand experience
  • Familiarity with co-op advertising or dealer network marketing
  • Design experience with Adobe InDesign or Canva

What we offer

Equity offered to all employees

80Twenty - All Job Offers

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