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We are looking for an experienced Marketing Manager to oversee tenant engagement, event planning, and marketing operations for a mixed-use property in Atlanta, Georgia. This role requires a proactive problem-solver who can confidently manage sensitive information and thrive in a fast-paced environment. The position offers the opportunity to contribute to the property's growth and reputation while collaborating with tenants and internal teams.
Job Responsibility:
Develop and implement marketing strategies tailored to tenant engagement and property branding
Plan and execute events to enhance tenant and community involvement, ensuring they align with the property's vision
Collaborate with tenants to address challenges and foster positive relationships that support business goals
Manage digital and physical signage updates in partnership with the design team to maintain cohesive branding
Work closely with web developers to enhance the property's website, including event listings and tenant communication tools
Utilize CRM systems and analytics tools to track campaign performance and refine marketing efforts
Oversee budget allocation for marketing initiatives, ensuring cost-effective strategies without compromising quality
Coordinate with corporate teams to align local marketing efforts with overarching company objectives
Maintain diplomacy and hospitality in all interactions, representing the property's values and culture
Stay updated on industry trends to continually improve marketing strategies and tenant engagement.
Requirements:
Minimum of 5 years of experience in marketing, preferably within real estate or mixed-use properties
Proficiency in Adobe Creative Cloud, Google Analytics, and CRM software
Strong understanding of social media platforms and tools such as Facebook Insights and Google AdWords
Proven ability to plan and manage events with attention to detail and alignment with brand goals
Excellent communication skills to confidently handle sensitive information and foster relationships
Ability to work effectively in a fast-paced environment while managing multiple priorities
Experience in budget management and campaign planning
Demonstrated expertise in brand awareness and advertisement strategies.
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