Marketing Manager, Robert Half

Robert Half

Location:
United States, Scotch Plains

Category:
-

Contract Type:
Not provided

Salary:

Not provided

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Job Description:

We are looking for an experienced Marketing Manager to lead strategic initiatives and drive impactful campaigns in the education sector. This role requires a creative thinker who excels in digital and B2B marketing strategies to enhance brand visibility and engagement. Join our team in Scotch Plains, New Jersey, to make a difference in shaping our marketing efforts. Benefits include competitive compensation, access to medical, vision, dental, and life and disability insurance, and a 401(k) plan. Free online training is also available.

Job Responsibility:

Develop and execute comprehensive marketing strategies tailored to the education industry
lead the planning and management of email campaigns to maximize audience engagement
drive B2B marketing initiatives, building strong relationships with partners and stakeholders
oversee digital marketing efforts, including social media, SEO, and paid advertising
analyze campaign performance data to identify opportunities for improvement and optimization
collaborate with cross-functional teams to ensure brand consistency across all platforms
create and manage budgets for marketing campaigns to ensure cost-effective execution
research market trends and competitor activities to inform strategic decisions
foster brand awareness through innovative campaigns and targeted messaging
monitor industry advancements to incorporate new tools and techniques into marketing plans

Requirements:

Proven experience in marketing management, preferably within the education sector
strong expertise in email campaigns, B2B marketing, and digital strategies
excellent ability to plan and execute effective marketing campaigns
solid understanding of brand awareness and strategies to enhance it
proficiency in analyzing data and deriving actionable insights
exceptional communication and collaboration skills
familiarity with marketing tools and platforms, including CRM systems
bachelor's degree in Marketing, Business, or a related field is highly preferred

What we offer:

Competitive compensation
medical, vision, dental, and life and disability insurance
401(k) plan
free online training

Additional Information:

Job Posted:
September 20, 2025

Employment Type:

Fulltime

Work Type:

On-site work

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Marketing Manager