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Join a leading claimant law firm as a Marketing Manager, where you will play a critical role in advocating for access to justice. Lead marketing campaigns for the Employment Law team, known for landmark victories in high-profile cases. This is your chance to make a meaningful impact through innovative marketing strategies that resonate with clients and drive engagement.
Job Responsibility:
Lead the marketing strategy for the Employment Law team, driving impactful campaigns
Act as a marketing business partner, owning the strategic planning and execution of marketing objectives
Collaborate with in-house specialists and external agencies to create compelling marketing initiatives
Manage a small team, providing guidance and support to ensure high performance
Serve as an ambassador for the Marketing function, building strong relationships with partners and fee earners
Deliver measurable campaigns that balance acquisition goals with brand recognition
Analyse campaign performance and refine strategies based on data-driven insights
Stay abreast of industry trends, adapting marketing strategies to ensure relevance and effectiveness
Requirements:
Passion for working in a claimant law environment, dedicated to providing access to justice
Hands-on experience with paid social and paid search advertising tools
Proven track record in marketing and communications management, ideally at a senior executive level
Strong analytical skills, with the ability to derive insights from data
Experience managing marketing projects from conception through execution under tight deadlines
Ability to build relationships with partners and senior stakeholders
Excellent communication skills, both verbal and written
Proficient in CRM and E-marketing software, along with generating marketing reports
Proven experience in managing digital marketing and social media campaigns
Intermediate proficiency in MS Office, HTML, and CMS platforms
Strong copywriting skills
Nice to have:
Experience in a legal firm is advantageous
Background in writing marketing plans and proposals for senior consideration
Experience managing external agencies and understanding diverse marketing channels
What we offer:
Hybrid working model
Contributory pension scheme with matching contributions
Free breakfast and lunches
29 days holiday + bank holidays, including 4 compulsory days during Christmas closure
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