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Marketing Manager

https://www.roberthalf.com Logo

Robert Half

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Location:
United States, Boca Raton

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Category:
-

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

We are looking for a dynamic and results-driven Marketing Manager to lead innovative marketing strategies and drive brand growth. Based in Boca Raton, Florida, this role is ideal for someone with a passion for creating impactful campaigns, enabling sales teams, and developing product messaging that resonates with diverse audiences. The ideal candidate will thrive in a fast-paced environment and collaborate effectively across departments to achieve strategic goals.

Job Responsibility:

  • Equip sales teams with updated product materials, presentations, and messaging to enhance customer engagement
  • Manage customer databases and lead qualification processes while supporting lead generation initiatives
  • Oversee the creation and maintenance of sales tools, including dashboards, proposals, and sales decks
  • Assist sales teams with demos, pitches, and negotiations to ensure successful client interactions
  • Train sales staff on product features, marketing strategies, and platform usage
  • Execute integrated marketing campaigns to boost lead generation and strengthen brand visibility
  • Plan and manage trade shows and events, handling logistics, collateral development, and media preparation
  • Lead digital marketing efforts, including paid advertising and campaign optimization using analytics tools
  • Develop product messaging and positioning tailored to various industries and international markets
  • Collaborate with product, engineering, and executive teams to ensure brand consistency and alignment

Requirements:

  • Bachelor’s degree in marketing, communications, business, or a related field
  • Minimum of 5 years of experience in marketing, with expertise in digital strategy, product marketing, and brand positioning
  • Proven track record in B2B marketing, including go-to-market planning, pricing strategy, and market segmentation
  • Proficiency in marketing tools and CRM platforms such as HubSpot, as well as analytics systems
  • Experience planning and executing promotional events and marketing campaigns
  • Ability to work cross-functionally with teams across product, sales, engineering, and executive leadership
  • Strategic mindset with potential to advance into higher leadership roles, such as Chief Marketing Officer
  • Comfort working in a dynamic startup environment with both national and international scope
What we offer:
  • medical, vision, dental, and life and disability insurance
  • eligible to enroll in our company 401(k) plan

Additional Information:

Job Posted:
August 06, 2025

Employment Type:
Fulltime
Work Type:
On-site work
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