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Marketing Manager

United Kingdom, London 40000.00 - 50000.00 GBP / Year · Job Posted February 20, 2026
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Job Description

Marketing Manager vacancy with an award-winning, super-friendly travel team. This experiential tour operator have tweaked their structure a little recently which has created the opportunity for an experienced travel industry professional to join them in the capacity explained further below.

Job Responsibility

  • Set marketing direction aligned with growth and revenue priorities
  • Partner cross-functionally to shape pricing, forecasts, and commercial plans
  • Deliver innovation-led initiatives that drive sustainable income
  • Own budget accountability with clear performance returns
  • Provide leadership teams with insight to guide decision-making
  • Define online focus areas, success metrics, and measurable outcomes
  • Lead integrated activity across search, paid, email, social, and partners
  • Maintain brand consistency and manage agency delivery
  • Optimise paid media, organic visibility, and website conversion
  • Oversee content creation supporting reach, engagement, and discovery
  • Run targeted lifecycle communications using data-driven segmentation
  • Strengthen visibility through communities and digital alliances
  • Analyse results using analytics and reporting platforms
  • Apply insights to improve efficiency, ROI, and commercial impact
  • Identify risks and opportunities early, adapting activity accordingly
  • Develop and motivate a small, high-performing team
  • Encourage creativity, accountability, and commercial thinking
  • Drive strong collaboration across departments

Requirements

  • Experience in marketing in travel or tourism - essential
  • Strong track record in digital and offline marketing with focus on results and ROI
  • Confident communicator
  • Proven leadership of small teams, with a collaborative and goal-driven approach
  • Skilled in analysing data to support commercial decisions

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