Marketing Manager

• Develop and execute the local-first marketing strategy for New Zealand, driving measurable growth in brand awareness, consideration and demand generation, ultimately contributing to the growth objectives of the market
• Lead integrated campaigns across digital channels, offline channels, events, webinars, content and more, working closely to successfully brief ANZ regional channel owners and global in-house creative team through to successful execution
• Tell the local NZ stories, working closely with the global customer advocacy team to ensure a consistent pipeline of compelling, local social proofs
• Use data and market insights to plan and prioritise initiatives, ensuring the NZ marketing strategy aligns with global goals while reflecting local business culture and need
• Work closely with the NZ Sales team to ensure alignment and drive go-to-market effectiveness, including tracking campaign performance, lead progression, conversion rates through the funnel and ROI using Salesforce and marketing analytics tool
• Work closely with the NZ Partnership Sales team and the ANZ Partner Marketing team to integrate our EH Partners as a strategic channel to market
• Report on campaign effectiveness, including highlighting impact on commercial outcomes
• Continue to challenge the status quo with a “test-and-learn” mentality, define innovative pilot go-to-market tests to find new mechanisms for growth in New Zealand

• 5+ years of B2B marketing experience, ideally within a high-growth B2B SaaS or technology company
• Proven track record of leading and owning 360-integrated marketing campaigns to build brand and drive demand in the NZ Market
• A fiercely commercial mindset - history of owning a pipeline number, reporting from a CRM (like Salesforce), and being jointly accountable for revenue goals with a sales team
• Deep understanding of the New Zealand market, including its business community, key players, and how to localise marketing messages while maintaining global and regional brand alignment
• Ability to generate and synthesise actionable customer and market insights, using data analysis, customer feedback and research to inform content strategies, improve targeting, and drive business decisions
• Have hands-on expertise with a modern marketing tech stack for marketing analytics and automation (e.g., Salesforce, Marketo, Google Analytics, SEM Rush)
• Excellent written and verbal communication skills
• Motivated self-starter and ability to work in a fast-paced remote-first environment, with proven ability to prioritise, multi-task and manage multiple deadlines

The ideal candidate will also be customer-obsessed, detail-oriented and has a strong drive for excellence

• You will work remotely, with the flexibility to own your time and impact
• You will access cutting-edge tools to amplify your work, knowledge and outputs
• You’ll surround yourself with ambitious, outcome-driven colleagues who challenge you to do the best work of your life
• You’ll own ESOP (employee share options) in one of the world’s fastest-growing tech companies
• You’ll also have access to a wide range of benefits that includes - a very generous parental leave policy, subsidised egg freezing, a WFH office expense budget, and outstanding learning & development opportunities