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Marketing Manager

https://www.randstad.com Logo

Randstad

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Location:
Australia , Sydney

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Category:
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Contract Type:
Not provided

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Salary:

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Job Description:

A leading force in the property development and real estate industry is seeking a dynamic, high-energy Project Marketing Manager to join their Sydney Head Office, on a full-time basis. With a robust pipeline of landmark projects on the horizon, this role offers the chance to lead end-to-end marketing delivery for some of Australia's most significant developments. The successful candidate will act as the creative and strategic heartbeat of the project team, working hand-in-hand with development experts to transform architectural visions into compelling brand stories.

Job Responsibility:

  • Develop and implement integrated marketing strategies, leading project branding from initial ideation through to high-impact launches and ongoing sales cycles
  • Conduct deep-dive market research and competitor analysis to pinpoint target buyer segments and optimize pricing positioning
  • Execute sophisticated campaigns across digital advertising, public relations, content marketing, and offline activations to drive high-quality lead generation
  • Oversee the creation of premium marketing collateral, including bespoke websites, luxury brochures, video tours, and immersive sales environments
  • Coordinate project launch events and community activations designed to build market 'buzz' and convert interest into commitment
  • Manage CRM lead nurturing and report on key KPIs (CPL, conversion rates, and traffic) to ensure maximum ROI on marketing spend

Requirements:

  • At least 5+ years of experience in marketing, with a proven track record in brand creation and campaign leadership within the property sector
  • A Degree in Marketing, Digital Media, Communications, or a related field is highly preferred
  • Proven ability to interpret market trends and data to refine strategy and optimize budget allocation
  • Advanced knowledge of SEO/SEM, social media strategy, and CRM tools to manage the modern buyer journey
  • Exceptional organizational skills with the ability to juggle multiple project timelines without compromising on quality
  • Strong negotiation and relationship-building skills to manage external agencies, media partners, and internal stakeholders
  • An innovative thinker who approaches challenges with a creative mindset and a 'can-do' attitude
  • Acts with honesty and reliability, ensuring all marketing communications are ethical and professional
  • Thrives on teamwork and possesses the agility to pivot tasks quickly to meet market demands
  • A natural communicator who understands that property is a people business built on trust and respect
What we offer:
  • Work/life balance - We encourage and support flexibility
  • Great culture - Our close-knit team is fun and friendly with social events from time to time
  • Location - Head office is located in Sydney
  • Innovative company - Take pride in joining an industry leader
  • Career development

Additional Information:

Job Posted:
May 18, 2026

Expiration:
June 11, 2026

Employment Type:
Fulltime
Work Type:
On-site work
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