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MBB is looking to hire a dedicated marketing manager to oversee and implement the agencies own marketing efforts and CRM. The right individual will understand business-to-business marketing in a professional service sector and have experience working and managing a CRM system. They will be a team player with a positive attitude, possess attention to detail and be comfortable working with and meeting people.
Job Responsibility:
Manage the implementation of marketing strategy
Oversee completion of marketing calendar to include elements of social media, award shows, community awards and events
Maintain agency marketing and business development tools
Reporting to agency leadership on effectiveness of marketing plans with insights and action items
Work with agency business development resources on identification of marketing materials for our effort
Maintain day-to-day relations with area Chambers of Commerce, the Kansas City Business Community and other community organizations
Ensure emails follow regulatory policies and email best practices
Requirements:
Bachelor degree preferred
3-5 years preferred
HubSpot certification preferred
Experience in delivering, planning, and executing CRM strategies
Experience developing marketing automation strategy and building marketing database capabilities from the ground up preferred
Experience with Hub Spot preferred but not required
Demonstrated experience with core CRM strategies and best practices
Excellent written communication and copywriting skills
Inherently analytical and data-driven, including experience with analytics tools such as Google Analytics