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The Marketing Manager is responsible for the planning, coordination and delivery of our marketing and audience engagement activity ensuring workflows run smoothly, stakeholders are supported effectively, and marketing outputs meet agreed standards. You’ll report directly to the Marketing & Audience Engagement Lead, with close interaction with our Strategic Communications, and as part of a high functioning Strategy & Communications division. This role supports senior leadership on strategy and planning, while strengthening delivery pace, consistency and quality across External Affairs.
Job Responsibility:
Lead the end-to-end delivery of agreed marketing and audience engagement campaigns across CEC’s priority audiences
Translate strategic briefs into clear delivery plans, timelines and outputs
Coordinate content creation, approvals and publishing across channels and campaign assets
Ensure all outputs are audience appropriate, on brand and quality assured prior to release
Manage campaign evaluation, reporting and insight capture
Own the operational marketing plan, audience engagement calendar and workflow management
Use performance data and audience insight to recommend improvements
Act as the primary point of contact for internal stakeholders requesting fundamental marketing support
Manage and interpret briefs, dependencies and delivery schedules
Support consistent use of tools, systems and processes
Work collaboratively with teams across the organisation
Represent marketing in project groups and working meetings
Ensure clear and frequent communication and expectation setting with stakeholders
Requirements:
Proven experience in planning, designing and delivering multichannel marketing and communications campaigns
Highly collaborative nature with the ability to identify and manage key stakeholders, building rapport and constructive relationships across teams
Strong understanding of brand, marketing channels and creative outputs
Managing projects and performance against agreed KPIs
Experience working with creative, digital and content specialists
Excellent organisational and time management skills, with strong attention to detail