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Marketing Manager/Specialist

https://www.roberthalf.com Logo

Robert Half

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Location:
United States , Reading

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Category:
-

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Contract Type:
Employment contract

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Salary:

75000.00 - 90000.00 USD / Year

Job Responsibility:

  • Develop and execute integrated marketing campaigns across email, social media, website, and events
  • Create campaign strategies that support product launches, promotions, and sales initiatives
  • Lead content creation, including photo and video capture of installations, products, operations, and events
  • Produce short-form digital content and maintain an organized content library
  • Manage and grow social media channels, oversee content calendars, track engagement, and optimize performance
  • Plan and execute email marketing campaigns, audience segmentation, and lead nurturing efforts
  • Support tradeshows and events through promotion, booth messaging, on-site content capture, and post-event follow-up
  • Create sales and marketing materials including presentations, flyers, and branded collateral
  • Update website content, support SEO efforts, and assist with landing page creation
  • Track campaign performance across CRM, email, web, and social platforms
  • analyze data and recommend improvements
  • Write and refine marketing copy across digital and print channels

Requirements:

  • Bachelor's degree in Marketing, Communications, or related field
  • 4–6+ years of marketing experience
  • Experience with Canva, CapCut, Adobe Creative Suite, and email marketing platforms such as Constant Contact, Mailchimp, or HubSpot
  • Working knowledge of Google Analytics, social analytics, SEO, and website content management
  • Familiarity with CRM platforms is a plus

Nice to have:

Familiarity with CRM platforms is a plus

What we offer:
  • medical
  • vision
  • dental
  • life and disability insurance
  • 401(k) plan

Additional Information:

Job Posted:
May 10, 2026

Employment Type:
Fulltime
Work Type:
On-site work
Job Link Share:

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