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Social Value Portal Ltd Logo Social Value Portal Ltd · -

Marketing Manager for Events/Exhibitions/Trade Shows

United Kingdom, Hammersmith Employment contract 50000.00 GBP / Year · Job Posted February 14, 2026
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Job Description

Reporting to the Head of Marketing, the Marketing Manager will play an instrumental role in planning and delivering multi-channel marketing campaigns to drive visitor and exhibitor audiences to the UK shows. The role will suit a creative and organised individual with a passion for everything marketing.

Job Responsibility

  • Own visitor & exhibitor marketing communications plans to achieve growth in attendance, quality and engagement of the target audiences
  • Report on the effectiveness and results of the marketing campaigns, ensuring all the elements are delivered on time and within budget
  • Create engaging, personalised and targeted marketing copy and visual assets for web, email, social media and paid search
  • Fully understand your target audience and identify the best ways to communicate the value proposition to them
  • Ensure the customer-facing information is relevant, engaging and up-to-date across all channels
  • Increase brand presence by collaborating with media partners and maximise the return on time and investment for all parties involved
  • Oversee the work of the Marketing Executive to ensure partnership requirements are fulfilled
  • Prepare and run marketing surveys to gain customer insights and use them to create post-show reports and recommendations for future marketing campaigns
  • Collaborate with internal stakeholders and external partners to collate, design and distribute thought leadership content
  • Manage marketing data and lists with the support of business intelligence and data teams
  • Liaise with internal teams and external suppliers to ensure visitors and exhibitors have a smooth and positive experience during the shows
  • Plan and execute the registration process, create show guides and feed into show app requirements
  • Work with cross-functional marketing colleagues to learn and implement digital marketing best practices, including marketing automation, website content management system and PPC
  • Manage marketing budgets, and purchase orders, and liaise with Finance on reporting requirements
  • Lead and develop the Marketing Executive who’ll support you with your day-to-day tasks

Requirements

  • Excellent copywriting, proofreading and creative skills
  • Experienced in creating visuals using graphic and design tools like Canva
  • Hands-on experience with key digital marketing tools: email marketing, content management system, and social media marketing
  • Ability to manage multiple projects at the same time
  • Brilliant communication and collaboration skills
  • Minimum two years experience in creating highly effective multi-channel marketing plans

Nice to have

  • Experience with B2B events
  • Line-management experience
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