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Marketing Manager, EMEA

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Collinson

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Location:
United Kingdom , London

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Category:
-

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

We are seeking an experienced Marketing Manager to lead loyalty marketing across EMEA, driving brand awareness, lead generation, and revenue growth for our loyalty consultancy and Salesforce loyalty solutions. Working closely with business development, loyalty consulting, and growth marketing teams, you will deliver integrated campaigns, develop compelling content, manage events and partnerships, and demonstrate the commercial impact of marketing activity.

Job Responsibility:

  • Own and execute the EMEA loyalty marketing plan aligned to business goals
  • Lead content and communications planning with the Content Marketing Manager
  • Deliver and optimise multi-channel campaigns across digital, content, email, paid media, webinars, and events
  • Plan and execute third-party and owned events, including partner-led initiatives
  • Develop sales enablement assets, case studies, and market insights
  • Build strategic partnerships to extend reach and credibility
  • Qualify marketing leads and work with Sales to progress opportunities
  • Track and report on KPIs, ROI, and campaign performance

Requirements:

  • Extensive (6-8 years) B2B marketing experience across brand, demand generation, and lead nurturing
  • Proven delivery of omni-channel campaigns
  • Strong analytical, communication, and stakeholder management skills
  • Collaborative, proactive, and commercially minded

Nice to have:

  • Experience in loyalty marketing or travel benefits is a plus
  • Working knowledge of Salesforce, Pardot, or marketing automation tools is desirable
What we offer:

Flexible working and a collaborative, insight-driven culture

Additional Information:

Job Posted:
January 01, 2026

Work Type:
Hybrid work
Job Link Share:

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