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This role will focus on supporting the development and delivery of behaviour change and health promotion campaigns, including health practitioner engagement and consumer-facing men’s health literacy communications. The focus is on translating strategy into action to improve reach, participation and impact across diverse audiences. This involves developing and delivering operational marketing plans, and monitoring and reporting performance.
Job Responsibility:
Contribute to marketing strategy and planning processes
Working with others, develop robust operational marketing plans that effectively deliver on approved strategies and objectives, on time and to budget
Ensure performance objectives and measures have been defined and agreed, and that appropriate monitoring and measurement is implemented
Take pre emptive and corrective actions to mitigate and manage risks to marketing delivery effectiveness or key milestones
Brief and effectively manage engaged external agencies and delivery partners
Contribute to and support global Movember initiatives, when required
Undertake regular reporting against key performance indicators, including delivery milestones, for all activity
Develop and produce presentations and reporting, as requested by management
Ensure up to date status updates of active jobs within M&C’s tracking systems
Ensure expenditure aligns with approved budgets and plans, ensuring actual spend is accurately tracked against budget, and ensure timely processing of invoices
Contribute to M&C team budget and planning processes
Ensure adherence to Movember guidelines, policies and processes in deliver of marketing initiatives
Requirements:
Tertiary qualification in Marketing, or Marketing major in related qualification
For the health literacy focussed role only - Experience delivering health literacy or behaviour change campaigns, using communications and media to drive behaviour change, and applying research insights and behaviour change models (such as COM B) to design effective interventions
Health space or adjacent health sector marketing experience
Inclusivity mindset and ability to work with diverse audiences
Ability to translate strategy into action and deliver operational marketing plans
5+ years’ experience working end-to-end on integrated marketing and communications campaigns, including large-scale campaigns, with demonstrated success
Experience effectively project managing delivery of marketing campaign requirements through numerous stakeholders
Experience working with external parties as marketing campaign delivery partners
Strong understanding of the full marketing mix and how to effectively deploy
Experience of budget management processes, including setting budgets and day-to-day budget management
Adept at using data and research to inform multi-channel campaign design
Nice to have:
Prior experience working in a matrix organisational structure
What we offer:
Flexible hybrid working from home and our modern Richmond office
Finish work at 2pm on Fridays (Dec-Aug)
NFP salary packaging (pay less tax)
13 weeks paid parental leave and 5 weeks annual leave
Fun & collaborative culture with employee social events
Free Headspace subscription and other wellbeing initiative
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