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Marketing manager – business strategy [investment]
Malaysia, Kuala Lumpur · Job Posted March 25, 2026
Job offer has expired
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Job Description
Marketing Manager – Business Strategy [Investment] for a Government-Linked Investment Management firm in Kuala Lumpur.
Job Responsibility
Develop and implement comprehensive marketing strategies for investment products, including digital campaigns, events, and promotions to enhance brand visibility and engagement
Craft compelling marketing materials, presentations, and messaging to clearly convey product value and strengthen the company’s brand positioning
Build and maintain strong relationships with institutional and retail investors, delivering tailored communications and ensuring a positive client experience
Provide market insights and feedback to the investment team to guide the creation, positioning, and promotion of new investment products
Expand and support the network of distribution agents (IUTA), providing training, guidance, and marketing resources to drive awareness and adoption
Ensure all marketing activities comply with regulatory standards
prepare reports for senior management highlighting campaign performance, market trends, and key achievements
Requirements
A Degree in Marketing, Finance, Business, or a related discipline
At least 4 to 6 years of related experience, ideally coming from a Banking or Asset Management background with a focus on Relationship Management (RM)
Must hold a Capital Market Services Representative’s License (CMSRL) for Fund Management and a Unit Trust License
Proven track record in achieving sales targets and AUM growth
Strong knowledge of the unit trust industry and capital markets
Excellent communication skills in English and Bahasa Malaysia
Ability to conduct high-level presentations with finesse and confidence
A proactive "self-starter" attitude with the ability to handle stressful situations and meet tight deadlines