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We’re looking for a hands-on Marketing Lead to own Mindspace’s marketing strategy and execution across all German locations (Berlin, Hamburg, Munich, Frankfurt, and Düsseldorf). You’ll lead a marketing team, build a 360° plan, run it end-to-end, monitor results, and continually optimize to hit company KPIs.
Job Responsibility:
Own the Germany marketing plan & budget: Build, execute, measure, and iterate a holistic strategy across digital and offline channels
Drive brand awareness: Elevate Mindspace’s brand presence across all cities and audiences
Lead go-to-market for new sites: Market analysis, positioning & messaging, launch plans, timelines, and budgets
Generate qualified demand: Deliver pipeline for locations, products, and services
partner closely with Sales on targets and funnel health
Manage vendors & partners: Brief, select, and oversee agencies and outsourced freelancers
Activate the ecosystem: Host and attract flagship events, conferences, and tradeshows that bring the right audiences into our spaces