CrawlJobs Logo

Marketing & Insights Manager

sohoexp.com Logo

SoHo Experiential

Location Icon

Location:
United States , New York

Category Icon
Category:
-

Job Type Icon

Contract Type:
Not provided

Salary Icon

Salary:

55000.00 - 65000.00 USD / Year
Save Job
Save Icon
Apply Position

Job Description:

We’re looking for a strategic and hands-on Marketing Manager to lead our agency’s marketing efforts across from thought leadership content to social media. This role sits at the intersection of brand, growth, and future-thinking, responsible for shaping how the agency shows up in the market and ensuring our voice is consistent, relevant, and differentiated. You’ll own our content ecosystem end-to-end, from concept to execution, helping position our leaders and clients as industry authorities while driving awareness and inbound interest. This role will report to the Director of Strategic Growth and will be on the Growth team.

Job Responsibility:

  • Partner closely with the Growth team to support the new business pipeline
  • Develop tailored pre-call and pre-meeting reports for prospective clients
  • Conduct competitive audits and category research to inform strategy and positioning
  • Maintain SoHo’s CRM system, including managing inbound leads within HubSpot and assigning lifecycle stages and track engagement
  • Use predictive analytics and AI email agents to monitor signals for purchasing intent, identify warm prospects and align outreach accordingly
  • Write, design, and execute cold-outreach email automations tied to lead behavior
  • Manage delegated projects via Monday
  • Develop and manage the agency’s annual thought leadership calendar
  • Shape marketing narratives around trends, insights, and proprietary research
  • Collaborate with leadership to translate POVs into publishable content (copy and images) via SoHo’s weekly: Email newsletter (published via HubSpot), Blog article (published on Squarespace)
  • Collaborate with the team on the launch of major reports (e.g., trend or industry studies)
  • Develop landing pages, downloads, and nurture funnels tied to thought leadership
  • Identify and submit to industry awards aligned to SoHo’s programs
  • Own and execute organic social media strategy across LinkedIn, Reddit, and Instagram
  • Advise on social storytelling strategy informed by trends and platform evolution
  • Write, design and publish all social content (carousels, short-form video, and campaign visuals) on behalf of the agency
  • Schedule and publish all SoHo social content via HubSpot
  • Identify high-value SoHo-created event moments for future content, reels, and research use
  • Track performance and optimize social content based on engagement metrics via HubSpot analytics
  • Develop paid social campaigns on LinkedIn to support report launches, events, and growth initiatives
  • Monitor engagement on all social posts
  • Manage website content within Squarespace, including publishing Insights articles and research reports
  • Collaborate with Client Services and Creative to develop case studies, ensuring a clear narrative, strong visual hierarchy, brand consistency
  • Tailor our SEO strategy to best reflect what people are looking for based on search intent signals
  • Work with Client Services to develop shot lists and content capture priorities aligned with marketing and case study needs
  • Collaborate with Client Services to procure photo and video capture at applicable SoHo activations and events
  • Organize event assets for use across teams

Requirements:

  • 4+ years in marketing, ideally within an agency or B2B environment
  • Strong writing and editorial skills for developing thought leader content
  • Experience with developing and launching social media content
  • Experience working within a website builder
  • Experience working within a CRM to manage/track leads and deploy newsletters
  • Familiarity with LinkedIn as a professional content platform
  • Ability to manage multiple initiatives simultaneously
  • Strategic thinker who can also execute
  • Must know how to work within the following marketing & technology platforms: HubSpot
  • Native platform analytics for LinkedIn and Instagram
  • Canva/Adobe Express
  • Squarespace
  • Monday
  • Google Slides
  • PowerPoint
  • Keynote
What we offer:
  • Comprehensive benefits including medical, vision, dental, and wellness programs
  • Generous PTO, including vacation, holidays, and wellness days
  • Professional growth opportunities in a dynamic, creative environment
  • A collaborative, inclusive workplace that values people as much as the work we create

Additional Information:

Job Posted:
March 04, 2026

Employment Type:
Fulltime
Icon
SoHo Experiential - All Job Offers
Job Link Share:
Copy Link Icon
Facebook Icon Twitter Icon LinkedIn Icon

Looking for more opportunities? Search for other job offers that match your skills and interests.

Briefcase Icon

Similar Jobs for Marketing & Insights Manager

Senior Marketing Insights Manager

This is an exciting opportunity to join a leading financial services brand that’...
Location
Location
United Kingdom , Bristol
Salary
Salary:
80000.00 - 85000.00 GBP / Year
majorplayers.co.uk Logo
Major Players Limited
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Proven experience in marketing data, analytics, and measurement
  • Advanced proficiency with GA, Power BI, Adobe Analytics, and Google Tag Manager
  • Strong stakeholder management and communication skills
  • Experience working with large-scale customer data and multi-million-pound budgets
  • Commercial thinker with the ability to connect marketing performance to business outcomes
Job Responsibility
Job Responsibility
  • Build and lead a new marketing analytics function, focused on data-led growth
  • Design and implement performance measurement frameworks across all marketing channels
  • Develop dashboards and reports using Power BI, GA, Adobe, and Google Tag Manager
  • Translate data into clear, actionable insights for marketing and leadership teams
  • Analyse campaign, customer, and market data to inform strategy and spend allocation
  • Evaluate ROI and marketing effectiveness to support commercial decision-making
  • Fulltime
Read More
Arrow Right

Insights & Analytics Area Manager Growth & Marketing

You will lead the Growth & Marketing Insights & Analytics department, develop an...
Location
Location
Sweden , Malmö
Salary
Salary:
Not provided
https://www.ikea.com Logo
IKEA
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Extensive (10+years) experience in leading, building and developing Research Insights and Data & Analytics departments overseeing the full spectrum of Insights, Data and Analytics (qualitative insights, business intelligence, (big)data analysis, data science)
  • Broad market research knowledge on macro, meso and market drivers, brand tracking and translating the outcome of these to an integrated strategic advice
  • Excellent understanding of the application of advanced analytics and data analytics in addressing and answering business questions
  • Extensive experience in marketing strategies, market segmentation and market positioning methods and tools, including CRM, loyalty, marketing mix modelling and attribution
  • Hands-on experience of programming languages, statistical methods and modern data platforms and systems
  • Understanding of Machine Learning & (Data) Engineering in the fast-moving data technology landscape
  • Experienced in change management, project management and managing complex stakeholder environments
  • Good knowledge of the IKEA corporate identity, core values and vision of creating a better everyday life for the many people
Job Responsibility
Job Responsibility
  • Create a solidly embedded demand for Insights & Analytics solutions to meet the requirements of the business in both short and long-term perspective
  • Proactively contribute to conversations to ensure the right data, measures and processes are implemented to make data-driven decisions that will inform the retail area
  • Be responsible for setting the Area Insights & Analytics team priorities - considering the area priorities and ensuring maximum impact - and acting as representative for all Insights & Analytics aspects within the area
  • Be responsible for recruiting, developing and retaining resources and expertise to efficiently and consistently develop and execute the Insights & Analytics strategy within the area
  • Provide leadership that promotes and inspires best practices in Insights & Analytics – continually benchmarking against industry standards and trends
  • Lead, coach and develop team members to secure people development, leadership and succession and a high performing team
  • Support, coach and co create within of Insights & Analytics management team, department strategy and development, represent D&A organization across stakeholders, countries and organization
  • Fulltime
Read More
Arrow Right

Product Marketing Manager

As a Product Marketing Manager you will be part of a team driving the strategy, ...
Location
Location
United States , Bellevue; Overland Park; Frisco
Salary
Salary:
93700.00 - 169100.00 USD / Year
https://www.t-mobile.com Logo
T-Mobile
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor's Degree Marketing, Business, Communications, or relevant field of study such as Computer Science
  • 5+ years' experience delivering successful, holistic product marketing content and collateral that can be tied to increased business revenue
  • Go-to-market Strategy: Experience developing go-to-market strategies, messaging and related tactics in close cooperation with Product Management and Sales
  • Consumer Segmentation & Insights: A strong technical foundation, including experience working with Unified Communications products A strong foundation of looking through the lens of customer types to identify key opportunities and areas of focus
  • Customer Engagement Extensive customer interaction experience and customer success storytelling
  • Communication: Strong communication skills (verbal and written) and strong content development skills (crisp messaging and compelling presentation of content) as well as excellent presentation, writing and editing skills
  • Project Management: Proven interaction, interface and project management with cross-functional teams including product management, marketing programs/campaigns, demand generation, field marketing and sales
  • UX & Digital Flows: Experience working on UX, designs and digital flows
  • Consumer Technology: Deep passion for consumer technology (hardware, software, apps, digital services), current market trends, and experience using customer insights to improve customer experiences with products
  • Product Management: Strong understanding of the product development lifecycle for products and services. Experience developing product marketing plans and managing a product through its entire lifecycle from inception to launch to end of life
Job Responsibility
Job Responsibility
  • Collaborate with Insights, Analytics, strategy and product teams to develop and test concepts, product features and experiences based on customer insights, behaviors, industry landscape & business needs
  • Develop Strategy, Marketing & GTM plans that outline insights, audiences, value prop, positioning, messaging and financial benefit to support launching new products & value props
  • Engage with product, technical and other teams on validating feasibility
  • Support launch planning and orchestrates execution of the commercial release of new products and Go-To-Market (GTM) strategy
  • Collaborate to build effective sales tools, training materials, FAQS that enable sales, and partners to sell effectively and also author original content that will be used to create whitepapers, videos, blog posts
  • Works across the team and cross-functionally to monitor and report on industry trends, business performance, KPIs and communicate results of related sales and marketing efforts to key stakeholders
  • Liaisons with leadership to drive the right pricing and promotional mix that meet business objectives while maximizing revenue and margins
  • Uses business and financial analysis to drive strategy, product retention and support incremental programs for up-sell/cross-sell strategies
  • Also responsible for other Duties/Projects as assigned by business management as needed
What we offer
What we offer
  • medical, dental and vision insurance, a flexible spending account, 401(k), employee stock grants, employee stock purchase plan, paid time off and up to 12 paid holidays, paid parental and family leave, family building benefits, back-up care, enhanced family support, childcare subsidy, tuition assistance, college coaching, short- and long-term disability, voluntary AD&D coverage, voluntary accident coverage, voluntary life insurance, voluntary disability insurance, and voluntary long-term care insurance, mobile service & home internet discounts, pet insurance, and access to commuter and transit programs
  • Fulltime
Read More
Arrow Right

Market Strategy and Insights Manager

Support strategic decision-making by developing business case models and partner...
Location
Location
United States , Fort Worth
Salary
Salary:
Not provided
honorvettech.com Logo
HonorVet Technologies
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Expert in Excel
  • Understand how a business case works
  • Very strong Financial modeling and Excel skills
  • Understanding of valuation metrics (E.g., NPV, IRR, ROIC etc.)
  • Detail-oriented with strong analytical capability
  • Ability to collaborate across functions and communicate clearly (with coaching/support from supervisor)
  • 2-4 years business experience, with some Finance background and sales contract experience preferred
  • Excellent written and spoken communication skills, attention to detail, problem resolution, workload prioritization
  • SAP & Salesforce experience preferred
  • BS/BA/BBA in finance or business
Job Responsibility
Job Responsibility
  • Support strategic decision-making by developing business case models and partnering across functions to validate assumptions for new product initiatives and portfolio projects
  • Financial Modeling: Build and maintain business case models
  • calculate NPV, IRR, Payback Period, and ROIC
  • run sensitivity analyses
  • Assumption Validation: Work with Franchise Directors, Regions, and MTO to capture and validate revenue, cost, and market assumptions
  • Cross-Functional Collaboration: Partner with Finance and Strategic Insights to ensure accuracy and alignment
  • Insights presentation & reporting: Prepare business case summaries and valuation charts for GFB/CRB/leadership reviews. Participate in GFB/Leadership reviews to support business case presentations as needed by franchise
Read More
Arrow Right

Marketing Manager

Robert Half is seeking a talented and experienced Marketing Manager for our clie...
Location
Location
United States , Detroit
Salary
Salary:
Not provided
https://www.roberthalf.com Logo
Robert Half
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Proven experience as a Marketing Manager, preferably in a relevant industry
  • Strong track record of successful marketing campaign planning and execution
  • Excellent leadership and communication skills
  • Analytical mindset with the ability to interpret data and draw actionable insights
  • Proficiency in marketing tools and software
  • Bachelor's degree in Marketing, Business Administration, or a related field
Job Responsibility
Job Responsibility
  • Develop and execute comprehensive marketing plans aligned with the company's objectives and target audience
  • Oversee the creation of engaging marketing campaigns across various channels, including digital, print, and social media
  • Conduct market research to identify customer needs, trends, and competitors' activities
  • Collaborate with cross-functional teams to ensure consistent brand messaging and cohesive marketing efforts
  • Manage the marketing budget and allocate resources effectively to achieve marketing goals
  • Analyze marketing campaign performance using metrics and KPIs to measure effectiveness
  • Provide leadership and guidance to the marketing team, fostering a collaborative and innovative environment
  • Stay up to date with industry trends and best practices to drive continuous improvement in marketing strategies
  • Present marketing strategies and campaign results to stakeholders and management
What we offer
What we offer
  • medical
  • vision
  • dental
  • life and disability insurance
  • 401(k) plan
  • Fulltime
Read More
Arrow Right

Sr. Tradeshow and Event Marketing Manager

We’re looking for a strategic, highly organized Tradeshow and Event Marketing Ma...
Location
Location
United States , San Mateo; Phoenix; Salt Lake City; Austin; New York; Tampa; Philadelphia
Salary
Salary:
115000.00 - 210000.00 USD / Year
verkada.com Logo
Verkada
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 7+ years of experience managing complex trade shows or large-scale B2B events, preferably in technology or SaaS
  • Proven success managing multiple concurrent events and competing deadlines
  • Strong project management skills with experience owning budgets, timelines, and cross-functional coordination
  • Demonstrated ability to negotiate with and manage external vendors, agencies, show services, and venues
  • Experience with booth design, fabrication, shipping logistics, show services, lead capture tools, and event technology platforms
  • Analytical mindset with the ability to use data to inform event selection, forecasting, and ROI evaluation
  • Comfortable traveling up to 40% (incl. occasional weekends/extended stays)
  • Bachelor’s degree or equivalent experience
Job Responsibility
Job Responsibility
  • Manage a portfolio of priority tradeshows, ensuring each event supports demand generation goals, regional priorities, and industry needs
  • Identify, evaluate, and recommend events based on standardized criteria, expected ROI, audience relevance, and competitive presence
  • Partner with Field Marketing, Sales, and Product teams to define goals, messaging, staffing needs, demos, and speaking opportunities
  • Lead end-to-end execution of all assigned tradeshows, including booth design and production, show services, AV, shipping, fabrication, warehousing, and on-site operations
  • Own vendor and agency relationships, negotiate contracts, manage estimates/POs, and ensure all deliverables meet brand and quality standards
  • Plan and execute on-site experiences such as meetings, executive engagements, customer activities, and ancillary events
  • Manage staff scheduling, briefing, on-site training, and run-of-show documentation to ensure operational excellence
  • Partner with the Demand Gen team on pre-event goals, digital campaigns, and registration strategy
  • Oversee on-site lead capture, attendee flows, giveaway strategy, booth activations, and brand presence
  • Ensure timely post-event follow-up, including lead upload, reporting, and performance analysis
What we offer
What we offer
  • Healthcare programs that can be tailored to meet the personal health and financial well-being needs - Premiums are 100% covered for the employee under at least one plan and 80% for family premiums under all plans
  • Nationwide medical, vision and dental coverage
  • Health Saving Account (HSA) with annual employer contributions and Flexible Spending Account (FSA) with tax saving options
  • Expanded mental health support
  • Paid parental leave policy & fertility benefits
  • Time off to relax and recharge through our paid holidays, firmwide extended holidays, flexible PTO and personal sick time
  • Professional development stipend
  • Fertility Stipend
  • Wellness/fitness benefits
  • Healthy lunches provided daily
  • Fulltime
Read More
Arrow Right

Marketing Operations Manager

As the Marketing Operations Manager, you will be a critical part of the Channel ...
Location
Location
United States , South Jordan
Salary
Salary:
Not provided
cricut.com Logo
Cricut
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor's degree is required (business or marketing major preferred)
  • 2+ years of experience in marketing operations, project management, retail marketing, or a related field
  • Experience working with creative teams and managing marketing production workflows
  • Strong budgeting and financial management skills, with experience tracking and optimizing marketing spend
  • Familiarity with content syndication tools (e.g., Salsify, Syndigo) and e-commerce content management
  • Excellent project management skills with proficiency in tools like Airtable, or Trello
  • Retail or consumer goods experience preferred
Job Responsibility
Job Responsibility
  • Lead and manage the end-to-end creative process for channel marketing assets
  • Develop project timelines, align stakeholders, and ensure on-time delivery of marketing materials
  • Work closely with internal creative teams and external agencies to execute marketing initiatives
  • Optimize workflows to improve efficiency, ensuring clear communication between creative and channel marketing teams
  • Own and manage the channel marketing budget, tracking spend and ensuring alignment with business objectives
  • Partner with finance to approve budgets, process, manage vendor payments, and forecast expenses
  • Analyze budget utilization and recommend cost-saving opportunities without compromising marketing impact
  • Provide regular budget reporting and insights to key stakeholders
  • Oversee the management and optimization of Cricut’s content syndication tools to ensure seamless distribution of product content to retail partners
  • Maintain accuracy and consistency of product content across multiple retail platforms
What we offer
What we offer
  • competitive Medical, Dental, and Vision coverage
  • a 401(k) match
  • generous PTO
  • tuition reimbursement
  • a yearly lifestyle stipend to support your wellness and passions
  • exclusive employee discounts
  • Fulltime
Read More
Arrow Right

Marketing Manager - Web & Marketing Analyst

Join a leading technology company at the forefront of innovation, dedicated to s...
Location
Location
Salary
Salary:
34.00 - 39.00 USD / Hour
aquent.com Logo
Aquent
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5–7+ years of experience in web analytics and/or marketing analytics
  • Proven experience with web analytics platforms (e.g., Google Analytics) for tracking, reporting, and interpreting user behavior and performance metrics
  • Exceptional ability to translate ambiguous or loosely framed business questions into structured analytical approaches and actionable insights
  • Advanced proficiency in Excel, including pivot tables, VLOOKUP/XLOOKUP, and complex data manipulation
  • Demonstrated experience supporting marketing, growth, or web teams in understanding and improving performance
  • Strong proficiency in A/B testing methodologies, encompassing experiment design, implementation, and results interpretation, with a solid grasp of statistical concepts (power, significance, confidence intervals)
  • Excellent communication skills, with the ability to distill complex findings into clear, concise, and actionable recommendations for diverse audiences
  • A high degree of comfort context-switching across multiple stakeholders and managing incoming requests efficiently
  • Proven ability to work independently, prioritize tasks, and manage time effectively to meet deadlines
Job Responsibility
Job Responsibility
  • Evaluate the impact of web projects and cross-team initiatives, both proactively and in response to stakeholder requests
  • Design, run, and evaluate web experiments using leading tools (e.g., Ninetailed) and internal frameworks
  • Utilize behavioral analytics tools (e.g., FullStory) to assess web design impact, track user journeys, and analyze funnels
  • Address ad-hoc questions about user behavior, funnel performance, and marketing program impact using various data sources
  • Generate comprehensive monthly reports on web engagement, including session patterns, behavioral insights, and page-level trends
  • Collaborate with product managers and marketers to refine vague or exploratory analytics questions into structured, insightful analyses
  • Conduct detailed page-level and flow-level investigations to pinpoint issues or opportunities within conversion paths
  • Partner with Marketing Operations to analyze sales funnels originating from web lead sources
What we offer
What we offer
  • subsidized health, vision, and dental plans
  • paid sick leave
  • retirement plans with a match
Read More
Arrow Right
Jobs by Category
Art and Entertainment Jobs Banking Jobs Call Center Jobs Construction Jobs Consulting Jobs Customer Service Jobs Education Jobs Energy Jobs Finance Jobs Gastronomy Jobs Health and Beauty Jobs Hospitality and Tourism Jobs Human Resources Jobs Insurance Jobs IT - Administration Jobs IT - Software Development Jobs Legal Jobs Logistics Jobs Manufacturing Jobs Marketing, Digital Marketing, SEO, SEM Jobs Media Jobs Nursing Jobs Office Administration Jobs Pharmacy Jobs Physical Work Jobs Public Relations Jobs Public Sector Jobs Purchasing Jobs Quality Control Jobs Real Estate Jobs Research and Development Jobs Sales Jobs
Job Positions Jobs by Country
United States Jobs United Kingdom Jobs India Jobs Canada Jobs Australia Jobs Germany Jobs Ireland Jobs Poland Jobs
Company
Blog About Us Contact
Follow Us
Facebook
X (Twitter)
LinkedIn
Instagram
CrawlJobs Group
ITFlashcards AllDevBlogs
© 2026 CrawlJobs Ltd. All Rights Reserved
Terms & Conditions Privacy Policy